Vocus Attracts Over 1,000 People to the National Mall to Launch Its Countdown to Demand Success 2014 - 4/18/2014 -
Provided by Adrienne Sheares, social PR manager at Vocus
Last Saturday started out as an ordinary day on the National Mall until over 1,000 people draped in Vocus-green capes emblazed with the words “Be Super,” started playing a giant game of freeze tag, follow the leader, human darts, and even do-si-doed – all while secret instructions played simultaneously in their earbuds.
Advertising Has Seen Significant Change Since "Mad Men" Era - 4/14/2014 -
Advertising has seen significant change since the era of "Mad Men," particularly regarding the resources available and the relationship with the consumer, stated Sherri Anne Green, LMO Advertising's director of marketing, in a story posted on WTOP.com. Advertising agencies have access to more research, account planning and customer feedback, among other things,
What to Wear to Work: Agency Edition - 4/13/2014 -
Debbie Friez, Tech Editor
I believe most communicators wonder what to wear each day. When I saw this post by my friend Arik Hanson, I knew Capitol Communicator readers would enjoy the insights. Although most of the insights come from Minneapolis and other markets, you will find a local connection, and the male perspective, from DC-based Mike Schaffer of Edelman.