Podcast guests are paying up to $50,000 to appear on popular shows
Bloomberg Businessweek’s Ashley Carman, one of the few reporter’s whose beat is the podcast industry, recently uncovered the hidden business of pay-for-play podcasting, when guests pay to be interviewed for an entire episode. Her article reports that the percentage of...
Design Army’s NEW Saucony ad campaign: LACE ‘EM OR CHASE ‘EM!
Design Army’s latest ad for Saucony, LACE ‘EM OR CHASE ‘EM, celebrates the launch of the Endorphin Pro 3—a shoe that’s all about a faster you. In this fast-paced film, a runner races his own reflection from the Brooklyn Bridge to downtown NYC—because where better to...
Brought to you by Capitol Communicator
ICF Next to bring its traditional advertising offerings to a close
In a story reported by Ewan Larkin of PR Week, Fairfax, VA-based ICF Next will be winding down sectors that have less client demand such as traditional advertising and platform-development offerings. According to Kris Tremaine, senior managing partner at ICF Next, the...
Communicators: additions and promotions
Clyde Group announced the promotions of 12 team members who have shown consistent growth, client satisfaction, innovation, and creativity. These individuals continue to strengthen Clyde Group’s strategic communications, healthcare, public affairs, DE&I practices,...
Companies and peeps happenings
Nasuti & Hinkle Creative Thinking is offering a pair of new services especially for startups and small to medium-sized businesses to help them grow market share and revenue. According to the firm, "Brand Sync Optimization will get your Brand, your Marketing and...
Spurrier Group charity spotlight
For almost 40 years, the National Center for Missing & Exploited Children has been the go-to resource center for information involving missing children. Their toll-free hotline (1-800-THE-LOST) has taken more than 5 million calls and has assisted in the recovery...
SPONSORS
CATEGORIES
AGENCY
Communicators: additions and promotions
Clyde Group announced the promotions of 12 team members who have shown consistent growth, client satisfaction, innovation, and creativity. These individuals continue to strengthen Clyde Group’s strategic communications, healthcare, public affairs, DE&I practices,...
Companies and peeps happenings
Nasuti & Hinkle Creative Thinking is offering a pair of new services especially for startups and small to medium-sized businesses to help them grow market share and revenue. According to the firm, "Brand Sync Optimization will get your Brand, your Marketing and...
Spurrier Group charity spotlight
For almost 40 years, the National Center for Missing & Exploited Children has been the go-to resource center for information involving missing children. Their toll-free hotline (1-800-THE-LOST) has taken more than 5 million calls and has assisted in the recovery...
Sheila Brooks, SRB Communications, profiled in The Washington Post
After leaving a job as a television news producer in 1990, Sheila D. Brooks started her own company producing news stories and documentaries. She converted a bedroom into an office at the house where she lived in New Carrollton, Maryland, drummed up three small...
The C-360 Agency announces promotion of Karen Evander to Director of Client Services
The C-360 Agency, an integrated communications agency specializing in public relations, marketing, social media, digital strategy and advertising, announces the promotion of Karen Evander to director of client services. Evander previously held the senior account...
Raymond Crosby named ‘Influential Marylander’ by The Daily Record for third time, joins elite ‘Circle of Influence’
For the third time, The Daily Record has named Raymond Crosby, President and CEO of Crosby Marketing Communications, as an “Influential Marylander.” He is one of 53 Marylanders recognized this year by the publication’s editors for outstanding accomplishments in their...
Response Labs levels up with three promotions
“While Response Labs continues to grow by hiring amazing talent, we believe in recognizing the leadership of people who have had a hand in our success. I’m excited to collaborate with Stephen York, Toni Weaver and Christopher Kayser in their new roles.” ANDY LOCKE,...
Marriner Marketing extends role as agency of record for the Maryland Department of Commerce’s Office of Tourism with five-year contract
The Maryland Department of Commerce’s Office of Tourism & Film has retained Marriner Marketing Communications in Columbia as its Agency of Record. According to a press release, after soliciting proposals from prospective vendors from across the country, the Office...
PEOPLE
The Imposterous Podcast features Pum Lefebure
Pum Lefebure, co-founder and Chief Creative Officer of Design Army in Washington, D.C was a recent guest for the podcast The Imposterous. The Imposterous is described as a wellness project having been launched during the pandemic. The ambition of the podcast project...
Vin Scully, legendary broadcaster who transformed broadcasting, dies at 94
Longtime and legendary broadcaster Vin Scully has died. He was 94 years old. "He was the voice of the Dodgers, and so much more. He was their conscience, their poet laureate, capturing their beauty and chronicling their glory from Jackie Robinson to Sandy Koufax, Kirk...
Sheila Brooks, SRB Communications, profiled in The Washington Post
After leaving a job as a television news producer in 1990, Sheila D. Brooks started her own company producing news stories and documentaries. She converted a bedroom into an office at the house where she lived in New Carrollton, Maryland, drummed up three small...
Tony Perkins departs D.C.’s WUSA9
Tony Perkins has left WUSA in D.C. Perkins joined the Tegna TV station in early 2020 and in early 2021 he replaced comedian Reese Waters on Get Up DC. The one-time Good Morning America host had worked at WTTG for years before moving to the Tegna station. According to...
NBC News hosts D.C. retirement party for Pete Williams attended by more than 100 journalists, lawmakers and administration officials
After covering the Supreme Court and Justice Department for 29 years, Pete Williams is set to retire from NBC News this Friday, reports TVNewser. But before his last studio hit, the company held a sendoff party for him on Tuesday night in Washington, D.C. The...
Virginia Moseley named evp of editorial at CNN and departs D.C. for NYC
Virginia Moseley has been named evp of editorial at CNN. Her focus will now be on overseeing all of of CNN’s day-to-day TV and digital newsgathering, reports TVNewser, and she will move from Washington to New York for this role. Moseley’s husband, Tom Nides,...
MSNBC’s Joe Scarborough and Mika Brzezinski in “secret talks” to move to CNN
MSNBC's Joe Scarborough and Mika Brzezinski are in secret talks to move to CNN, Radar has learned. Sources tell RadarOnline.com that CNN’s new boss Chris Licht, the man who made Joe and Mika morning TV stars on MSNBC, wants to bring the couple over to his new network....
Calendar
MARKETING
Companies and peeps happenings
Nasuti & Hinkle Creative Thinking is offering a pair of new services especially for startups and small to medium-sized businesses to help them grow market share and revenue. According to the firm, "Brand Sync Optimization will get your Brand, your Marketing and...
Contentware releases new AI-generated campaigns for lead gen
Marketers can now create lead generation marketing campaigns in minutes. Just because it’s summer doesn’t mean your campaigns stop. But the last thing you want to spend time on is the tedious, repetitive work of creating content for your marketing campaigns –...
Wizards and Caps host Marcus Graham Project Sports Marketing Workshop Sept. 19-22
The Washington Wizards and the Washington Capitals are hosting the Marcus Graham Project (MGP) Sports Marketing Workshop at Capital One Arena from September 19-22. This will be the third consecutive year that the MGP has been held at a Capital One Arena and the first...
Communicators to converge live at this year’s PR Summit DC, Mid-Atlantic Marketing Summit & ADWK DC on November 3
The largest conferences for advertising, marketing, public relations and media professionals in the Mid Atlantic are coming together on Thursday, November 3 to create a powerhouse program filled with sessions focused on hot topics and the latest trends affecting the...
Job market takes turn for the worse, reports Ad Age
"With the economy slowing down after unprecedented supply chain woes and inflation at its highest in decades—and a growing number of economists predicting a recession — the job market is taking a turn for the worse, with several marketers and agencies already...
RP3 Agency launches summer marketing campaign for ABC Fine Wines and Spirits
Billboards Target Vacationers on Florida’s Panhandle Independent, full-service marketing agency RP3 is helping its client ABC Fine Wines and Spirits usher in summer with a breezy, colorful new campaign targeted to vacationers in the Florida Panhandle. The out-of-home...
ADVERTISING
ICF Next to bring its traditional advertising offerings to a close
In a story reported by Ewan Larkin of PR Week, Fairfax, VA-based ICF Next will be winding down sectors that have less client demand such as traditional advertising and platform-development offerings. According to Kris Tremaine, senior managing partner at ICF Next, the...
Design Army’s NEW Saucony ad campaign: LACE ‘EM OR CHASE ‘EM!
Design Army’s latest ad for Saucony, LACE ‘EM OR CHASE ‘EM, celebrates the launch of the Endorphin Pro 3—a shoe that’s all about a faster you. In this fast-paced film, a runner races his own reflection from the Brooklyn Bridge to downtown NYC—because where better to...
August, Lang & Husak teams with Pixeldust Studios to win PSA EMMY
Chevy Chase-based August, Lang & Husak has been awarded an EMMY for creating a 2022 PSA TV spot for its Boys Town client in Omaha, Nebraska. The agency partnered with Pixeldust Studios in Bethesda to produce a campaign to address the rising levels of teen...
“Consumers three times more likely to trust their shampoo brand than news media”
The good news is that as far as brands go, is the ad industry "is deemed more trustworthy than much of the media it buys to reach consumers, reports MediaPost, but bad news is that "the ad business, "news media," and "social media" all rank at the bottom of all brand...
Facebook parent Meta posts first revenue decline
Facebook’s decade-long streak of nonstop revenue growth has come to end, reports The Verge. The social network reported its first-ever yearly decline in revenue for the second quarter, announcing a 1 percent drop to $28.8 billion, and predicted that growth in the...
Marriner Marketing extends role as agency of record for the Maryland Department of Commerce’s Office of Tourism with five-year contract
The Maryland Department of Commerce’s Office of Tourism & Film has retained Marriner Marketing Communications in Columbia as its Agency of Record. According to a press release, after soliciting proposals from prospective vendors from across the country, the Office...
PR
Communicators: additions and promotions
Clyde Group announced the promotions of 12 team members who have shown consistent growth, client satisfaction, innovation, and creativity. These individuals continue to strengthen Clyde Group’s strategic communications, healthcare, public affairs, DE&I practices,...
D.C.-Area Agency Updates
Joyce Bosc has been named part of PRNEWS 2022 Class of Top Women in PR. She said "it's truly an honor" to be included with "so many innovative and inspirational women. I'd like to thank everyone who's been part of my public relations journey, especially my team at...
The C-360 Agency announces promotion of Karen Evander to Director of Client Services
The C-360 Agency, an integrated communications agency specializing in public relations, marketing, social media, digital strategy and advertising, announces the promotion of Karen Evander to director of client services. Evander previously held the senior account...
Communicators to converge live at this year’s PR Summit DC, Mid-Atlantic Marketing Summit & ADWK DC on November 3
The largest conferences for advertising, marketing, public relations and media professionals in the Mid Atlantic are coming together on Thursday, November 3 to create a powerhouse program filled with sessions focused on hot topics and the latest trends affecting the...
Finn Partners to provide PR support to D.C.-area colleges and universities addressing gun violence
Finn Partners will be providing PR support to a consortium of Washington, D.C.,-area colleges and universities addressing gun violence, reports PRovoke Media. Under the partnership, continued PRovoke Media, Finn Partners will handle earned media and integrated...
BCW Group promotes Amy Cloessner to President of Direct Impact
BCW Group has promoted Amy Cloessner from Chief Operating Officer to President of Direct Impact (DI), an agency providing local, grassroots public relations, public affairs, and issues advocacy services. According to a release, Cloessner, based in Washington, D.C.....