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# Agenda Announced for Mid-Atlantic Marketing Summit Baltimore
- URL: https://capitolcommunicator.com/agenda-announce-for-mid-atlantic-marketing-summit-baltimore/
- Published: 2016-07-26T17:44:28.000Z
- Updated: 2016-07-26T17:44:54.000Z
- Author: Capitol Communicator
- Tags: Events, PR, Advertising, Marketing, #Import 2026-10-08 18:47

**2016 is the fifth year** of the spring and fall Mid-Atlantic Marketing Summits. The full-day events have become the go-to and most-respected marketing and communications conferences in the Mid-Atlantic region. They bring together hundreds of marketing and communications executives throughout the region to discuss high-level issues through a series of panels, keynotes, presentations, exhibits and networking.

The Fall summit is in Baltimore on September 29\. Below is the agenda; speakers will be announced soon. For more information, visit: [http://mamsummit.com](http://mamsummit.com/?ref=capitolcommunicator.com)

**8:00 – 9:00**  
Registration, Breakfast and Exhibits

**9:00 – 9:45** 
**CMO Roundtable: What’s Working** 

**9:45 – 10:15** 
**Keynote**

**10:15 – 10:45**   
Coffee Break and Exhibits

**10:45 – 11:10** 
**“SnapChat for Business”**

**11:10 – 11:35** 
**“Solving the Email-Social Riddle”**

**10:45 – 11:35** 
**“In-House and DIY Video: How Marketers Can Create Authentic and Sharable Video”**

**10:45 – 11:35** 
**“The New PR: The PESO Model (Paid, Earned, Shared and Owned Media)”**

**11:45 – 12:10** 
**“Customer-Driven Marketing”**

**12:10 – 12:35** 
**“Agile Marketing Tactics in Web Design”**

**11:45 – 12:35** 
**“Content Marketing in a Post-Organic Era: What’s Working?”**

**11:45 – 12:35** 
**“Reaching Reporters in a Digital/Social World”**

**12:35 – 1:30** 
**Lunch**

**1:30 – 2:00** 
**“Keynote: Addressing Baltimore’s Post-Uprising Image With Social Media”**

**2:10 – 2:35** 
**“The Future of Online Reputation Management (ORM)”**

**2:35 – 3:00** 
**“Understanding the Mindset of Consumers in the Baltimore Market”**

**2:10 – 3:00** 
**“Social Media for Marketers: What’s Ahead for 2017″**

**2:10 – 3:00** 
**“What to Do When Faced with Design by Committee”**

**3:00 – 3:30**   
Coffee Break and Exhibits

**3:30 – 4:15** 
**“Your Brand in Images: Instagram, Facebook, Snapchat and More”**

**3:30 – 4:15** 
**“More Than Clicks and Clips: What’s New in Monitoring and Metrics”**

**4:20 – 5:00** 
**“Just Facebook: Experts and Marketers Weigh In On New Developments”**

**4:20 – 5:00** 
**“Communicating One of America’s Largest Urban Renewal Projects”**

**5:00 – 5:30**  
Cocktail Reception

**Agenda Legend**

Networking

Keynote

Presentation

Panel