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# Around the Region: HZDG Opens West Coast Office, Two Digital Marketing Firms in Richmond Merge, and West Virginia Tourism Commission Targets D.C. and Baltimore Markets
- URL: https://capitolcommunicator.com/around-the-region-hzdg-opens-west-coast-office-two-digital-marketing-firms-in-richmond-merge-and-west-virginia-tourism-commission-targets-d-c-and-baltimore-markets/
- Published: 2015-04-28T19:26:14.000Z
- Updated: 2021-11-03T20:10:11.000Z
- Author: Guest Columnist
- Tags: Advertising, Agency, Communications, Richmond News, #Import 2026-10-08 18:46

**Rockville, MD-based agency HZDG** opened an office in Santa Cruz, CA – the firm’s first West Coast location. **Ted Holladay**, most recently head of Studio Holladay, will lead the office as vice president, creative director. Holladay’s appointment marks a reunion as, prior to opening Studio Holladay in 2005, Holladay worked at HZ’s Rockville headquarters as creative director. The new West Coast office is the firm’s fifth office location.

**Two Richmond-based digital marketing firms** – Dynamic Web Solutions and Your Search Advisor – have merged, reports [Richmond BizSense](http://www.richmondbizsense.com/2015/04/01/two-marketing-firms-join-forces/?ref=capitolcommunicator.com). Dynamic Web Solutions offered search engine optimization services, while Your Search Advisors was more experienced helping companies convert visits to their sites into sales or leads. The combined 23-person company reports it has 85 clients in 19 states.

**The West Virginia Tourism Commission** approved $1.19 million of advertising matching grants, known as MAPP grants. According to [wvgazette.com](http://www.wvgazette.com/article/20150423/GZ01/150429575?ref=capitolcommunicator.com), “As always, the state’s racetrack casinos and The Greenbrier resort picked up the largest share of the grants, totaling more than $532,000, including $50,000 to the latter to promote events at the resort, particularly the Greenbrier Classic PGA golf tournament in July. Hollywood Casino in Charles Town picked up the largest grant, $246,252, to be used for advertising in the Washington, D.C., and Baltimore markets that, in part, will promote the complex’s new Events Center in hopes of competing with rival casinos in Maryland.