Author Williams Whittle

Continuing a long-standing tradition of working pro bono with Alexandria and Northern Virginia nonprofits, Williams Whittle designed a new logo and brand identity materials for the Alexandria Symphony...

By Rob Whittle, CEO, Williams Whittle Years ago, I was asked by my boat captain/friend to be the navigator on a sailing voyage from the Chesapeake to Bermuda. I soon realized that celestial navigation was...

By Rob Whittle, CEO, Williams Whittle Used to be that you toted your VHS tape to a prospect’s office, popped it in the VCR and played five to ten of your favorite spots. Then, you’d drag out your...

By Rob Whittle, CEO, Williams Whittle When we first talk to people about Public Service Announcements (PSAs), their first reaction is almost always skeptical. “Oh,” they say. “They never run them on...

By Rob Whittle, CEO, Williams Whittle I’ve always believed that if you’re the person who can say, “I just spoke to your customer base; wanna hear what they had to say?”, you get the microphone. That...

By Robert Whittle, chairman and CEO at Williams Whittle The business world is full of professionals, some of whom do brilliant work, which is almost always appreciated by their clients, but not by the...

By Robert Whittle A manifesto is a public declaration of views. Calling it that doesn’t necessarily make it correct, but I’ll bet you’ll find yourself agreeing with most of these points even if...