by Van Eperen | Feb 22, 2018 | Insights, PR
By Jeffrey Davis, APR, Managing Partner, Van Eperen The year started with Facebook announcing it would give more prominence to local stories in our News Feeds. Then Google revealed it is testing Bulletin, an app which allows users to self-publish hyperlocal news...
by Van Eperen | Jan 24, 2018 | Digital, Insights
By Jeffrey Davis, Managing Partner, Van Eperen A new algorithm is changing our News Feeds, and it looks like we’re entering the era of “earned social” on Facebook. Businesses can no longer rely on a “spray and pray” approach to getting their organic posts noticed, and...
by Van Eperen | Jan 9, 2018 | Insights, Marketing
By Laura Van Eperen, CEO, Van Eperen Just like the University of Wisconsin and the University of Central Florida football teams didn’t get the recognition they deserved this season despite stellar records, their commitment to excellence ultimately brought home...
by Van Eperen | Oct 17, 2017 | Insights, Marketing
By Emily McDermott With seasons changing and only two months left in the calendar year, you can’t escape hearing what trends everyone considers to be “coming back.” I once even heard a major television network morning show claim that jeans were back in fashion. I...
by Van Eperen | Sep 19, 2017 | Agency, Awards, Bottom Left Sponsored
Van Eperen, an integrated communications agency specializing in public relations, marketing, social media, digital strategy, and advertising, announced that its Chief Executive Officer, Laura Van Eperen, has been named one of Maryland’s 2017 Most Admired CEOs by The...
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