Home » Buzz in Baltimore: News from Storyfarm, Warschawski, Planit, MGH and more

Buzz in Baltimore: GKV Expands Medifast Partnership; Weber Shandwick Adds Digital SVP; Mr. Roof Goes to Planit

Buzz in Baltimore: News from Storyfarm, Warschawski, Planit, MGH and more

by | Mar 18, 2016

After winning four Gold Addy Awards at the American Advertising Federation Awards in Baltimore, a busy March continued for Capitol Communicator sponsor Storyfarm when the company launched a new website and added Jamye McIntyre to the company’s client development team. CEO John Sherman also announced that Storyfarm is seeking an Audience Engagement Director to the join the staff.

At Saint Agnes Healthcare, Kirstan Cecil has been promoted to chief marketing and communications officer. She will oversee media relations, brand marketing and digital strategy for Saint Agnes Healthcare and its subsidiaries.

The Daily Record announced its annual Influential Marylanders program as selected by editors for their leadership and contributions to the fields of civic leadership, communications, education, finance, freestyle, general business, health care, law, philanthropy, real estate and technology. Recipients from the Communications category were: Trif Alatzas, The Baltimore Sun; Matt Doud and Ed Callahan, Planit; Alfred Liggins, Radio One Inc.; and Pedro Palomino, Somos Baltimore & Mundo LATINO.

Communicators in Baltimore are talking about an agency review by frequent advertiser Len The Plumber. But when contacted for comment, Director of Marketing Lisa Ninosky declined to talk, saying the company prefers to maintain a low profile.

Warschawski has been hired by The Law Offices of Evan K. Thalenberg, P.A., a Baltimore-based law practice focused on representing those affected by lead paint. Since its founding 20 years ago, the firm’s attorneys have recovered more than $300 million for its clients, including many multi-million-dollar judgments and settlements for children suffering from lead paint poisoning. Warschawski will provide marketing communications services, including media relations, digital strategy, advertising, thought leadership positioning, creative and interactive design.

MGH adds four employees within its account services, business development, creative and public relations/social media teams:
Brian Kelley joins as senior copywriter. He has 28 years of experience including working at Doner and Adworks, and most recently was a freelance copywriter;
Eric Lent, vice president, client development, joins from IMRE. In his new position, Lent will manage the agency’s new business and client development efforts;
Lindsay Rykiel is now an MGH account manager. She previously served as social media director at Mid-Atlantic Sports Network (MASN) for three years, handling the network’s marketing and social media efforts, as well as negotiating annual marketing agreements with players and managers from both the Orioles and Nationals to serve as brand ambassadors; and,
Matt Owings is public relations/social media account coordinator. He comes to MGH from Baltimore Sun Media Group, where he served as a reporter for the Carroll County Times, Howard County Times and The Baltimore Sun.

About the Author

Jeffrey Davis

Jeffrey A. Davis, APR has more than 25 years of news media and national public relations experience and heads J. Davis Public Relations, LLC, a PR and social media consultancy. A three-time PRSA Maryland president, he serves as Maryland regional editor for the Capitol Communicator and is co-founder of Podville Media in D.C. where he co-hosted the "Practically Social" podcast. He began his career as a reporter at daily newspapers in Ohio, New Jersey and at the Capital Gazette in Annapolis.


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Brand Creep

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