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The Martin Agency, based in Richmond, has been named Ad Age’s 2023 Agency of the Year, a year after being named a standout on the trade publication’s A-List. Ad Age, a global media outlet covering the marketing and advertising industries, cited Martin’s record; the ad...
Adventures in A-EYE—created with AI technology—is D.C.-based Design Army’s new social campaign for Georgetown Optician, a D.C.-based optician with, states a release, a 40+ year family legacy "at the forefront of ocular science and fashionable frames. The super-fresh...
For the first time in more than a decade, the standard terms and conditions for internet advertising, first developed in May 2001, updated in 2010 and 2018, will be significantly overhauled, reports Inside Radio. The effort by the Interactive Advertising Bureau, the...
Under Armour is bringing back 'Protect This House, featuring basketball legends Stephen Curry, Kelsey Plum, Aliyah Boston, and Bryson Tucker. The campaign, which modernizes UA's old slogan, is the Baltimore-based sportswear brand’s first work with its lead global...
GKV announced that it was selected to create a public service campaign promoting Medicaid re-enrollment in Maryland to encourage 1.7 million enrollees to reapply to avoid losing benefits. Developing the year-long public awareness and education campaign will require...
AAF DC held its 2023 American Advertising Awards on March 9 at The Hamilton in D.C. It was described as "a celebration of creativity and innovation within the DC advertising community." The event featured cocktails, networking and the awards ceremony. AAF DC...
Baltimore’s community of advertisers, marketers and creatives gathered in person for the first time since before the COVID-19 pandemic at the historic Senator Theatre on March 9 to celebrate the 49th Annual American Advertising Awards Show, presented by the American...
Arlington-based Tunnl, an audience intelligence company, announced the launch of their new audience intelligence platform. Built for advertisers and agencies seeking to maximize the impact of their cause, issue, public affairs, or purpose-driven advertising efforts,...
Digital advertising pioneer John Ferber, who with his brother Scott built and sold Baltimore-based Advertising.com to AOL in 2004 for nearly $500 million, has agreed to the acquisition of his contextual and native demand-side platform Bidtellect by Simpli.fi. Ferber...
RP3 agency in Bethesda launched a multimedia campaign for Guiding Stars, an evidence-based, nutrition guidance program. Guiding Stars has developed a system that rates foods as good, better, and best to give consumers at-a-glance advice: the more stars a food earns,...
The Martin Agency, based in Richmond, has been named Ad Age’s 2023 Agency of the Year, a year after being named a standout on the trade publication’s A-List. Ad Age, a global media outlet covering the marketing and advertising industries, cited Martin’s record; the ad...
Adventures in A-EYE—created with AI technology—is D.C.-based Design Army’s new social campaign for Georgetown Optician, a D.C.-based optician with, states a release, a 40+ year family legacy "at the forefront of ocular science and fashionable frames. The super-fresh...
For the first time in more than a decade, the standard terms and conditions for internet advertising, first developed in May 2001, updated in 2010 and 2018, will be significantly overhauled, reports Inside Radio. The effort by the Interactive Advertising Bureau, the...
Under Armour is bringing back 'Protect This House, featuring basketball legends Stephen Curry, Kelsey Plum, Aliyah Boston, and Bryson Tucker. The campaign, which modernizes UA's old slogan, is the Baltimore-based sportswear brand’s first work with its lead global...
GKV announced that it was selected to create a public service campaign promoting Medicaid re-enrollment in Maryland to encourage 1.7 million enrollees to reapply to avoid losing benefits. Developing the year-long public awareness and education campaign will require...
AAF DC held its 2023 American Advertising Awards on March 9 at The Hamilton in D.C. It was described as "a celebration of creativity and innovation within the DC advertising community." The event featured cocktails, networking and the awards ceremony. AAF DC...
Baltimore’s community of advertisers, marketers and creatives gathered in person for the first time since before the COVID-19 pandemic at the historic Senator Theatre on March 9 to celebrate the 49th Annual American Advertising Awards Show, presented by the American...
Arlington-based Tunnl, an audience intelligence company, announced the launch of their new audience intelligence platform. Built for advertisers and agencies seeking to maximize the impact of their cause, issue, public affairs, or purpose-driven advertising efforts,...
Digital advertising pioneer John Ferber, who with his brother Scott built and sold Baltimore-based Advertising.com to AOL in 2004 for nearly $500 million, has agreed to the acquisition of his contextual and native demand-side platform Bidtellect by Simpli.fi. Ferber...
RP3 agency in Bethesda launched a multimedia campaign for Guiding Stars, an evidence-based, nutrition guidance program. Guiding Stars has developed a system that rates foods as good, better, and best to give consumers at-a-glance advice: the more stars a food earns,...
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