Makeda Loney, Copywriter at The Martin Agency, in List of 50 Rising Stars Revolutionizing Advertising Capitol Communicator November 7, 2021 Advertising, Agency, People, Richmond News, Top Right SponsoredMakeda Loney, copywriter at The Martin Agency in Richmond, is included in Insider's list of 50 rising stars of Madison Avenue who are revolutionizing advertising in 2021. According to Insider, "In just over...
Washington Post Releases First National Brand Campaign Capitol Communicator October 28, 2021 Advertising, MediaThe Washington Post released its first national brand campaign which, states a release, showcases "the modern-day global news organization and the relevance of its original journalism to people,...
Digital Ads Catapulted Quarterly Revenue 41% at Google’s Parent Company Capitol Communicator October 27, 2021 Advertising, Digital, Top Center SponsoredAlphabet posted its highest quarterly revenue increase in more than a decade, as businesses jumped online and poured money into digital ads to meet consumers who are increasingly shopping online or researching...
Remembering Phyliss Robinson, 1921- 2010, Female Trailblazer in Advertising Capitol Communicator October 25, 2021 Advertising, Agency, Bottom Left Sponsored, PeopleOctober is the 100th anniversary of the birth of Phyllis Kenner Robinson, “the first lady of Madison Avenue’s creative revolution,” as she was dubbed by the Financial Times following her death in 2010....
Over 70 Speakers to Converge for 25 Sessions on November 10, Live Capitol Communicator October 23, 2021 Advertising, Agency, Marketing, Media, PR, Top Right SponsoredThe Mid-Atlantic Marketing Summit and the PR Summit DC will be by far the most comprehensive gathering of advertising, marketing, public relations and media industry leaders for the region in years. "It has...
“Advertising No Longer The Least-Trusted Profession, But Not By Much,” Reports MediaPost Capitol Communicator October 17, 2021 Advertising, Insights, Top Right SponsoredAdvertising is no longer the least-trusted profession in the world, but it still ranks near the bottom, according to an annual study conducted by consumer research giant Ipsos. The 2021 edition of its...
Mobile Advertising Expected to Surpass Direct Mail in 2022 Capitol Communicator October 13, 2021 Advertising, Insights, Top Right SponsoredBIA Advisory Services forecasts that in 2022 mobile advertising spending, for the first time, will surpass direct mail as the top media advertising platform. As revealed in BIA’s U.S. Local Advertising...
Google Bans Ads Denying Climate Change Capitol Communicator October 10, 2021 Advertising, Top Right SponsoredGoogle is banning ads that promote climate change denialism, reports AdAge. The update will affect YouTube creators, Google advertisers and online publishers. The rule change, states AdAge, is the latest in...
AAF Baltimore Launches Member Forum to Discuss Implications of Maryland Digital Advertising Tax Jeffrey Davis October 10, 2021 Advertising, General, Maryland NewsThe American Advertising Federation (AAF) of Baltimore has created an online forum for finance professionals who specialize within the advertising industry to share their insights, comments and questions...
Remembering Baltimore Advertising Icon Herb Fried, 93 Jeffrey Davis October 9, 2021 Advertising, Agency, Maryland News, Top Right SponsoredBaltimore advertising icon Herb Fried of W.B. Doner died in Florida at age 93. Compared in recent years to Roger Sterling of the "Mad Men" TV series, Fried was the classic 60s and 70s ad executive, always...