Advertising

Makeda Loney, copywriter at The Martin Agency in Richmond, is included in Insider's list of 50 rising stars of Madison Avenue who are revolutionizing advertising in 2021. According to Insider, "In just over...

The Washington Post released its first national brand campaign which, states a release, showcases "the modern-day global news organization and the relevance of its original journalism to people,...

Alphabet posted its highest quarterly revenue increase in more than a decade, as businesses jumped online and poured money into digital ads to meet consumers who are increasingly shopping online or researching...

October is the 100th anniversary of the birth of  Phyllis Kenner Robinson, “the first lady of Madison Avenue’s creative revolution,” as she was dubbed by the Financial Times following her death in 2010....

The Mid-Atlantic Marketing Summit and the PR Summit DC will be by far the most comprehensive gathering of advertising, marketing, public relations and media industry leaders for the region in years. "It has...

Advertising is no longer the least-trusted profession in the world, but it still ranks near the bottom, according to an annual study conducted by consumer research giant Ipsos. The 2021 edition of its...

BIA Advisory Services forecasts that in 2022 mobile advertising spending, for the first time, will surpass direct mail as the top media advertising platform. As revealed in BIA’s U.S. Local Advertising...

Google is banning ads that promote climate change denialism, reports AdAge.  The update will affect YouTube creators, Google advertisers and online publishers. The rule change, states AdAge, is the latest in...

The American Advertising Federation (AAF) of Baltimore has created an online forum for  finance professionals who specialize within the advertising industry to share their insights, comments and questions...

Baltimore advertising icon Herb Fried of W.B. Doner died in Florida at age 93. Compared in recent years to Roger Sterling of the "Mad Men" TV series, Fried was the classic 60s and 70s ad executive, always...