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By Response Labs On January 1, 2023, Virginia’s Consumer Data Privacy Act (CDPA) went into effect. It joins California’s Consumer Privacy Act (CCPA) as the only states with such legislation. In this March 2023 round up, we’ll cover a few updates since the CDPA went...
Adfero, a full-service communications agency based in Washington, D.C., announced the passing of former Chief Executive Officer and founder Jeff Mascott. Mascott passed away on February 28 at his home in Maryland. He died of pancreatic cancer at 48. “It is with a very...
By Tanya Nazarian, Senior Vice President, Growth, at Grafik There are many different reasons to consider a rebrand. The most common involve a shift in operational conditions such as a recent merger, acquisition, product launch, or entry into a new market. But a...
Words Normalize Behavior is launching in D.C. According to the website, the firm is a "Black and Queer-owned communications and strategic engagement firm dedicated to ensuring your language, strategy, and executive communications meet the moment." A release states...
Design Army's Gallery 64 campaign for Lowe breaks the mold for real estate branding by focusing on art rather than price or location. Gallery 64 offers a unique living experience as it shares a courtyard with the Rubell Museum of Contemporary Art. inspiring a curated...
This article is dedicated to those who seek to establish, maintain and manage a successful advertising agency. By Ron Owens There are over 18,000 advertising agencies in the United States today employing over 250,000 people working in agencies throughout the country....
Digital advertising pioneer John Ferber, who with his brother Scott built and sold Baltimore-based Advertising.com to AOL in 2004 for nearly $500 million, has agreed to the acquisition of his contextual and native demand-side platform Bidtellect by Simpli.fi. Ferber...
by Christopher Kayser Last time on Dr. Frankendata, we talked about finding the break by asking, “where does the data stop behaving?” to help guide us towards a solution. In this next step, we hone in on the time honored strategy that continues to work an...
To support a growing portfolio of federal agencies and healthcare clients, Crosby Marketing Communications has announced the promotion of three executives to the position of vice president. As Vice President, Strategist, Gabrielle Weber oversees the strategic...
Fast Company has released its list of the most innovative companies that spans 54 industries and sectors. The Martin Agency, based in Richmond, was selected as one of the 10 most innovative companies in advertising. One of the examples recognized was for financial...
By Response Labs On January 1, 2023, Virginia’s Consumer Data Privacy Act (CDPA) went into effect. It joins California’s Consumer Privacy Act (CCPA) as the only states with such legislation. In this March 2023 round up, we’ll cover a few updates since the CDPA went...
Adfero, a full-service communications agency based in Washington, D.C., announced the passing of former Chief Executive Officer and founder Jeff Mascott. Mascott passed away on February 28 at his home in Maryland. He died of pancreatic cancer at 48. “It is with a very...
By Tanya Nazarian, Senior Vice President, Growth, at Grafik There are many different reasons to consider a rebrand. The most common involve a shift in operational conditions such as a recent merger, acquisition, product launch, or entry into a new market. But a...
Words Normalize Behavior is launching in D.C. According to the website, the firm is a "Black and Queer-owned communications and strategic engagement firm dedicated to ensuring your language, strategy, and executive communications meet the moment." A release states...
Design Army's Gallery 64 campaign for Lowe breaks the mold for real estate branding by focusing on art rather than price or location. Gallery 64 offers a unique living experience as it shares a courtyard with the Rubell Museum of Contemporary Art. inspiring a curated...
This article is dedicated to those who seek to establish, maintain and manage a successful advertising agency. By Ron Owens There are over 18,000 advertising agencies in the United States today employing over 250,000 people working in agencies throughout the country....
Digital advertising pioneer John Ferber, who with his brother Scott built and sold Baltimore-based Advertising.com to AOL in 2004 for nearly $500 million, has agreed to the acquisition of his contextual and native demand-side platform Bidtellect by Simpli.fi. Ferber...
by Christopher Kayser Last time on Dr. Frankendata, we talked about finding the break by asking, “where does the data stop behaving?” to help guide us towards a solution. In this next step, we hone in on the time honored strategy that continues to work an...
To support a growing portfolio of federal agencies and healthcare clients, Crosby Marketing Communications has announced the promotion of three executives to the position of vice president. As Vice President, Strategist, Gabrielle Weber oversees the strategic...
Fast Company has released its list of the most innovative companies that spans 54 industries and sectors. The Martin Agency, based in Richmond, was selected as one of the 10 most innovative companies in advertising. One of the examples recognized was for financial...
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