Find Prospects Among a Billion Active Monthly Users Capitol Communicator July 30, 2018 Advertising, B to B, Bottom Left Sponsored, InsightsBy David Ketchum, CEO and Founder at Current Asia WeChat for consumer and brand marketing is not new, but now increasingly B2B companies are contacting us to find out how to make WeChat work for them. The...
Access Intelligence Acquires VMA Media Capitol Communicator July 17, 2018 B to B, General, VideoAccess Intelligence (AI), based in Rockville, Md, has acquired VMA Media. According to a release, VMA is "a leading organizer of events serving the video marketing industry. "VMA’s flagship annual event,...
Disrupting Your Next Conference or Meeting Event – Before Someone Else Does Capitol Communicator July 9, 2018 B to B, B to C, Bottom Left Sponsored, Events, Insights1 CommentBy Bob Mitchell With the increased proliferation and pervasiveness of messages and content across multiple platforms, the power, impact and influence of live events have only accelerated. Within the...
AT&T Adds AppNexus Capitol Communicator June 25, 2018 Acquisitions, Advertising, B to BAT&T has added AppNexus, with multiple news outlets pegging the price of the deal at around $1.6 billion. According to MediaPost,, "Once the acquisition closes (expected in the third quarter), AppNexus...
D.C.-Area Updates: University of Maryland Needs Your Vote, Karen Addis Opens Agency and Deltek Adds ConceptShare Capitol Communicator June 24, 2018 Agency, B to B, GeneralThe University of Maryland, College Park, has been nominated for 2018 Best of Unique Venues Awards in two categories - Best Venue for Youth/Sports Camps and Best High-Tech Venue - and we were told they need...
Pinterest Adds Creative Marketing Partners Capitol Communicator June 19, 2018 B to B, Design, Marketing, Social MediaPinterest announced a new kind of Pinterest Marketing Partner that will make it easier and more efficient for brands to create great Pins. Their 'Creative PMPs' can enable businesses to scale how they create...
Nike To Cease Use of Logo Resembling Naval Academy Crest Jeff Davis June 18, 2018 B to B, DesignOfficials at the U.S. Naval Academy in Annapolis demanded that Nike and Undefeated, a boutique partner based in Los Angeles, stop using a new logo that resembles the academy’s crest. In response, Nike...
BRINKdown Episode 5: The Value of Passionate Hires Joshua Belhumeur June 18, 2018 Agency, B to B, InsightsBRINK is a creative digital agency who believes there is a lot of waste among marketing and communications agencies: waste in time, resources and opportunity. This is why the agency of record is becoming...
Around Town: Vann Graves to lead VCU Brandcenter, Kellen Launches SRA, Bluetext Creates New Abaco Brand Capitol Communicator June 15, 2018 Agency, B to B, Communications, PeopleVirginia Commonwealth University has named a Richmond native with more than 25 years of experience at top advertising agencies as the executive director of the VCU Brandcenter. Vann Graves, chief creative...
FMG Earns Its Highest Ever Rank in 2018 AMA Gold Report: Top 50 Market Research Firms Capitol Communicator June 14, 2018 Agency, Awards, B to B, MarketingFors Marsh Group (FMG) earned its highest ever rank on the American Marketing Association’s (AMA) 2018 Gold Report: Top 50 Market Research Firms. Each year, the list recognizes companies that have...
