San Antonio-Based Events Firm Unico Communications Opens a D.C. Office Capitol Communicator January 11, 2019 Agency, B to BUnico Communications, Inc., an events firm based in San Antonio, Texas, has opened an office in Washington, D.C.. Located at 1300 I Street NW, the office will focus on the firm's existing and emerging...
Putting Your Product on the Fast-Track to Success: The Importance of a Go-to-Market Approach in Your Marketing Arsenal Robyn Sachs January 8, 2019 Agency, B to B, Marketing, Top Right SponsoredBy Robyn Sachs, President and CEO of RMR & Associates Integrated marketing approaches have skyrocketed in popularity over the last several years, for a largely two-fold reason: Their emphasis on...
National Advertising Review Board Welcomes Six New Members, Including MDB’s Cary Hatch Capitol Communicator December 28, 2018 Agency, B to B, People, Upper Left SponsoredThe National Advertising Review Board (NARB) welcomed six new members, including Cary Hatch, CEO, Brand Advocate of D.C.-based MDB Communications, who were selected for their standing and expertise to serve...
Blue House Sales Group Launches New Website Capitol Communicator December 4, 2018 B to B, General, MarketingBlue House Sales Group, a D.C.-based full-service sales solutions company for the association and non-profit industry, announces the launch of its new website. The new website provides a clear and concise...
Dormify Announces $3.45 Million Investment Led by AEO Inc. Capitol Communicator November 10, 2018 B to B, Design, General, PeopleDormify, a brand that produces dorm room and apartment décor, announced a $3.45 million investment led by AEO Inc. to fuel Dormify's growth. For more than six years, states a release,...
Producing Content Marketing That People Value Capitol Communicator September 25, 2018 B to B, B to C, Insights, MarketingProducing content that people value requires businesses to understand their customers' content preferences and concerns. These differ according to customers' intent, demographic indicators such as age, and...
D.C.-Based The Stagwell Group Secures $260 Million to Purchase Digital-First Agencies Capitol Communicator August 23, 2018 Acquisitions, Agency, B to B, Top Center SponsoredD.C.-based investment firm The Stagwell Group LLC will seek to expand its portfolio of digital-first agencies after securing a $260 million capital infusion from Dutch global equity investor AlpInvest...
Facebook Accused of Bilking Advertisers Capitol Communicator August 17, 2018 Advertising, B to B, Top Center SponsoredFacebook has been hit with a lawsuit accusing it of bilking advertisers by inflating the number of people its ads could reach, reports Digital News Daily, which added: "Based on publicly available research and...
Tribune Media Files Billion Dollar Lawsuit Against Sinclair Broadcast Group Capitol Communicator August 10, 2018 B to B, Media, Top Right SponsoredA proposed merger that would have created the biggest U.S. television company collapsed when Tribune Media announced a $1 billion lawsuit against Sinclair Broadcast Group, which is based in Baltimore...
Find Prospects Among a Billion Active Monthly Users Capitol Communicator July 30, 2018 Advertising, B to B, Bottom Left Sponsored, InsightsBy David Ketchum, CEO and Founder at Current Asia WeChat for consumer and brand marketing is not new, but now increasingly B2B companies are contacting us to find out how to make WeChat work for them. The...
