Audi of America names Ogilvy new creative & strategic agency partner Capitol Communicator May 20, 2022 Advertising, B to C, Top Center SponsoredOgilvy today announced it has been selected by Audi of America as its new creative and strategic agency partner. Ogilvy will be responsible for developing innovative creative ideas that showcase Audi’s...
Marriott launches media network to help advertisers reach guests in their hotel rooms Capitol Communicator May 16, 2022 Advertising, B to C, Top Center SponsoredMarriott International Inc. is introducing a media network with Yahoo Inc. that will help advertisers target consumers, in part by using the hotel chain’s data on its guests, to bring them ads on places such...
MDB helps Chevy Chase Trust stand out in financial advertising’s “sea of sameness” Capitol Communicator April 11, 2022 Agency, B to C, Top Right SponsoredIn a new campaign from MDB Communications, Chevy Chase Trust’s Agency of Record, the turbulent world of financial investing, states a release, "is likened to a violent ocean, and the type of investing...
“Culture changes” lead to Cracker Jill sharing spotlight with Sailor Jack Capitol Communicator April 10, 2022 B to C, Insights, Top Center SponsoredSailor Jack has been Cracker Jack’s main mascot for more than a century but, states Adweek, as the 2022 Major League Baseball season gets underway, that will no longer be the case. The Frito-Lay-owned...
New RP3 campaign for EagleBank designed to give clients the confidence to seize opportunities Capitol Communicator March 29, 2022 Agency, B to C, Top Right Sponsored For EagleBank, RP3 dug deeper and discovered that the core benefit EagleBank offers its clients is a team of professionals that can help them grab opportunity when it comes—and fast. The ads...
Baltimore-based NeonOx offers blockchain and NFT ticketing for events; WYPR launches “Wavelength” podcast series Jeffrey Davis March 16, 2022 B to C, Events, Maryland News, MediaEvent organizers have a new option for managing and delivering tickets quickly and seamlessly following the launch of NeonOx, a new platform leveraging blockchain and NFT technology to solve ticketing industry...
McCormick Names Director of Taco Relations; Ambu Inc.’s Rob Terry Hosting New ‘Endoscopy Insights’ Podcast Jeffrey Davis October 14, 2021 B to C, Maryland News, PRIn July, Capitol Communicator reported on McCormick's national search for a Director of Taco Relations and that lucky Director of TR has been found. As a storyteller, content creator, and taco connoisseur, Jo...
PepsiCo’s Pearl Milling Company Launches Ad About the New Brand that Replaced the Aunt Jemima Brand Capitol Communicator September 8, 2021 Advertising, B to C, Bottom Left SponsoredIn its first campaign since announcing it was "shuttling the Aunt Jemima brand in February, PepsiCo’s Pearl Milling Company has launched an ad telling consumers that although the brand has changed its...
Ad Campaign Launched to Attract Visitors to D.C. Capitol Communicator June 25, 2021 Advertising, B to C, Top Right Sponsored Washington, DC tourism and hospitality partners launched a multi-channel advertising tourism campaign to attract domestic leisure visitors to the nation’s capital. “We want people to know...
Consumers Worldwide Tired of Brands’ “Empty Promises,” Finds New Study Capitol Communicator May 25, 2021 B to C, InsightsA new study finds "ample evidence of growing cynicism among consumers toward brands, including that 71% of people worldwide have grown tired of brands' "empty promises." In the U.S., consumers were a little...
