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Pandemic Fatigue Rising Finds Mindshare Survey

Pandemic Fatigue Rising Finds Mindshare Survey

A new Mindshare survey examining how COVID-19 is affecting media consumption, consumer behaviors and more finds new evidence of "pandemic wear-out." According to Mindshare, "After weeks of increasing consumer awareness of brands playing a role in addressing the...

Digital Ad Industry Facing Bleak Year

Digital Ad Industry Facing Bleak Year

Google’s and Facebook’s advertising businesses, which have roughly tripled in combined size over the last five years, may be headed for a rare stumble as the coronavirus pushes the global economy into a tailspin, reports The New York Times. The Time post states that...

Former Under Armour SVP Diane Pelkey Joins Chewy

Former Under Armour SVP Diane Pelkey Joins Chewy

Diane Pelkey, the former long-time SVP of communications at Under Armour, has been appointed head of communications and PR at online pet products retailer Chewy, Inc. Pelkey began her career with the adidas Group as director of communications, followed by Reebok from...

Pandemic Fatigue Rising Finds Mindshare Survey

Pandemic Fatigue Rising Finds Mindshare Survey

A new Mindshare survey examining how COVID-19 is affecting media consumption, consumer behaviors and more finds new evidence of "pandemic wear-out." According to Mindshare, "After weeks of increasing consumer awareness of brands playing a role in addressing the...

Digital Ad Industry Facing Bleak Year

Digital Ad Industry Facing Bleak Year

Google’s and Facebook’s advertising businesses, which have roughly tripled in combined size over the last five years, may be headed for a rare stumble as the coronavirus pushes the global economy into a tailspin, reports The New York Times. The Time post states that...

Former Under Armour SVP Diane Pelkey Joins Chewy

Former Under Armour SVP Diane Pelkey Joins Chewy

Diane Pelkey, the former long-time SVP of communications at Under Armour, has been appointed head of communications and PR at online pet products retailer Chewy, Inc. Pelkey began her career with the adidas Group as director of communications, followed by Reebok from...

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