Merkle, technology-enabled, data-driven performance marketing agency, today announced the launch of its new Promotion and Loyalty Solutions division. Committed to global leadership in loyalty marketing, the agency has created the division through the integration of...
Sierra Nevada Brewing Co., has assigned advertising duties to Admirable Devil after a competitive pitch lead by the in-house marketing team. The Washington, D.C.- based advertising agency will create and launch a new brand campaign and communication strategy in 2020...
SPOILER ALERT: In an advertisement for Planters that will air during the upcoming Super Bowl, Mr. Peanut dies while saving actor Wesley Snipes and comedian Matt Walsh. The trio is hanging precariously from a branch on the side of a cliff, according to the ad, when Mr....
The National Chicken Council (NCC), based in Washington, D.C., released its annual Chicken Wing Report, which states that Americans are expected to consume a record-breaking 1.4 billion chicken wings during the weekend of Super Bowl LIV. As fact-hungry journalists, we...
- ADVERTISEMENT - ATTORNEY ADVERTISING NOTICE. The contents of this article, and the accompanying articles of this five-article set, are: (i) attorney advertisements, (ii) designed and provided for general informational purposes only, and (iii) are not intended to...
By Pieter Bickford, Marketing Executive, HighRock “Traditional marketing” doesn’t exist anymore, at least not in the way we’ve always talked about it. Digital marketing now encompasses the ads, commercials, and copy we think of as a part of the traditional marketing...
- ADVERTISEMENT - ATTORNEY ADVERTISING NOTICE. The contents of this article, and the accompanying articles of this five-article set, are: (i) attorney advertisements, (ii) designed and provided for general informational purposes only, and (iii) are not intended to...
Baltimore-based Under Armour unveiled a new brand campaign with a theme of overcoming adversity, debuting “The Only Way Is Through" during a summit of athletes, trainers, social media “influencers” and others from around the world. The campaign, states The Baltimore...
Google plans to end support for third-party cookies, which fuel much of the digital advertising ecosystem, in its Chrome browser within two years, reports CNBC, which added that "cookies are small pieces of code that web sites deliver to a visitor’s browser, and stick...
By Mike Smith, shown above, SVP of PR, Yes& In just the blink of an eye, the future is here. Artificial intelligence will be driving our everyday lives, autonomous vehicles will soon be platooning driverless on I-95 and I-81, drones with longer range and larger...
Merkle, technology-enabled, data-driven performance marketing agency, today announced the launch of its new Promotion and Loyalty Solutions division. Committed to global leadership in loyalty marketing, the agency has created the division through the integration of...
Sierra Nevada Brewing Co., has assigned advertising duties to Admirable Devil after a competitive pitch lead by the in-house marketing team. The Washington, D.C.- based advertising agency will create and launch a new brand campaign and communication strategy in 2020...
SPOILER ALERT: In an advertisement for Planters that will air during the upcoming Super Bowl, Mr. Peanut dies while saving actor Wesley Snipes and comedian Matt Walsh. The trio is hanging precariously from a branch on the side of a cliff, according to the ad, when Mr....
The National Chicken Council (NCC), based in Washington, D.C., released its annual Chicken Wing Report, which states that Americans are expected to consume a record-breaking 1.4 billion chicken wings during the weekend of Super Bowl LIV. As fact-hungry journalists, we...
- ADVERTISEMENT - ATTORNEY ADVERTISING NOTICE. The contents of this article, and the accompanying articles of this five-article set, are: (i) attorney advertisements, (ii) designed and provided for general informational purposes only, and (iii) are not intended to...
By Pieter Bickford, Marketing Executive, HighRock “Traditional marketing” doesn’t exist anymore, at least not in the way we’ve always talked about it. Digital marketing now encompasses the ads, commercials, and copy we think of as a part of the traditional marketing...
- ADVERTISEMENT - ATTORNEY ADVERTISING NOTICE. The contents of this article, and the accompanying articles of this five-article set, are: (i) attorney advertisements, (ii) designed and provided for general informational purposes only, and (iii) are not intended to...
Baltimore-based Under Armour unveiled a new brand campaign with a theme of overcoming adversity, debuting “The Only Way Is Through" during a summit of athletes, trainers, social media “influencers” and others from around the world. The campaign, states The Baltimore...
Google plans to end support for third-party cookies, which fuel much of the digital advertising ecosystem, in its Chrome browser within two years, reports CNBC, which added that "cookies are small pieces of code that web sites deliver to a visitor’s browser, and stick...
By Mike Smith, shown above, SVP of PR, Yes& In just the blink of an eye, the future is here. Artificial intelligence will be driving our everyday lives, autonomous vehicles will soon be platooning driverless on I-95 and I-81, drones with longer range and larger...
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