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Significant Number of Retailers Face Significant Risk of Bankruptcy, States Retail Dive

Phil Rabin
October 7, 2019
B to B, B to C, Bottom Left Sponsored, Insights
Since the summer of 2017, when retail bankruptcies were reaching Great Recession-era levels, Retail Dive has compiled lists of distressed retailers potentially at risk of bankruptcy. For about the past year...

AARP and Getty Images Urge Agencies and Brands to Reject Stereotypes Associated with Aging

Capitol Communicator
September 24, 2019
B to C, Top Center Sponsored
AARP, in collaboration with Getty Images, is urging agencies and brands to reject stereotypes associated with aging in media, reports MediaPost. The D.C.-based advocacy group is introducing the "Disrupt...

Monumental Sports & Entertainment Launches New Brand Campaign

Capitol Communicator
September 23, 2019
Agency, B to C, Top Right Sponsored
Monumental Sports & Entertainment (MSE) launched a new brand campaign themed, "Raise the game. Be Monumental," to raise awareness of the Monumental brand among fans and the broader D.C. business...

“We Are Baltimore” Website Launched After President Trump’s Criticism of City

Capitol Communicator
July 29, 2019
Advertising, B to C, Maryland News, Top Center Sponsored
Baltimore boosters have launched “We Are Baltimore”, a website that, they say, will emphasize positive news about the city after President Donald Trump derided the municipality as a “rat and rodent...

New Book, The Agile Consumer, By Greg Kihlström, Discusses Future of Brand-Consumer Relationship

Greg Kihlström
July 25, 2019
B to C, Bottom Left Sponsored, Insights
By Greg Kihlström  We are living in an agile world. What started with technologists and marketers has spread across entire organizations, and didn’t stop there. Consumers are thinking agile as well....

The Washington Post Announces Zeus Insights to Reach Target-Specific Audiences

Capitol Communicator
July 17, 2019
Advertising, B to C, Media
The Washington Post announced the development of Zeus Insights which, it stated, is a "new thematic targeting technology that leverages first party data and machine learning to give brands and publishers...
Capitol Communicator reports that Facebook allegedly gave advertisers "inflated and misleading" metrics for years on how many people their ads could reach

FTC Votes To Approve Roughly $5 Billion Settlement with Facebook Over Privacy Missteps

Capitol Communicator
July 12, 2019
B to C, Bottom Left Sponsored, General, Social Media
The Federal Trade Commission voted to approve a roughly $5 billion settlement with Facebook Inc. over a long-running probe into the tech giant’s privacy missteps, according to  the Wall Street...
Hotdog iTHICA

Ithaca College Wins AAF’s 2019 National Student Advertising Competition

Capitol Communicator
June 26, 2019
Advertising, Awards, B to C, Bottom Left Sponsored
Ithaca College was named the champion of American Advertising Federation (AAF)’s 2019 National Student Advertising Competition (NSAC) by this year’s corporate sponsor and world’s largest hot dog...
Comfort Suites

Choice Hotels, Rockville, MD, Launches “Our Business is You” Campaign

Capitol Communicator
June 17, 2019
Advertising, B to B, B to C, Maryland News
Choice Hotels, Rockville, MD, is launching a new nationwide, multi-media campaign, “Our Business is You," that, states Choice Hotels, "leverages the consumer truth that "business" can be defined...
Roy Rogers

Roy Rogers® Restaurants Selects MDB Communications as Agency of Record

MDB Communications
May 29, 2019
Agency, B to C
2 Comments
Roy Rogers® Restaurants selected MDB Communications as its agency of record. MDB will provide account planning and strategy, creative services and media planning for the iconic 50-year-old brand, building off...
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Latest Events

  • Beginning of a New Era

    Paul Duning
    January 19, 2021
  • Capitol Communicator reports that Brightest Young Things pivots to become Exactly Agency

    Brightest Young Things Pivots to Exactly Agency

    Capitol Communicator
    January 15, 2021
  • Capitol Communicator reports that Lisa Nicole Matthews to be Inaugurated as 114th President of National Press Club on January 30, 2021.

    Lisa Nicole Matthews to be Inaugurated as 114th President of National Press Club on January 30

    Capitol Communicator
    January 8, 2021
  • Capitol Communicator reports that the MAC Summit for those in marketing, advertising and public relations is now available on-demand. 

    Your Key to Professional Success in 2021 is Now On-Demand

    Capitol Communicator
    December 11, 2020
  • Capitol Communicator reports that Kevin Schmiegel, founder of “Hiring our Heroes” and CEO of Operation Gratitude, will join Beyond Definition for its next edition of Going Beyond.

    Join In: Going Beyond with Operation Gratitude CEO Kevin Schmiegel

    Sponsored
    December 10, 2020

Latest Marketing

  • Capitol Communicator reports that Ivan Heredia is joining the National 4-H Council as Chief Marketing Officer.

    Ivan Heredia Joins National 4-H Council as Chief Marketing Officer

    Capitol Communicator
    February 17, 2021
  • SparkPost Lands $180 Million Strategic Growth Investment

    Jeffrey Davis
    January 31, 2021
  • Capitol Communicator reports that Content Marketing Institute released its 11th annual B2C content marketing research report.

    2020 “Reshaped How Organizations Conduct Their Marketing”, States New CMI Report

    Capitol Communicator
    January 27, 2021
  • Capitol Communicator reports on marketing news from Merkle, Edge Direct, a Moore company, and Brave New Markets.

    Merkle Appoints Erin Hutchinson as Global Chief Marketing and Communications Officer; Updates from Edge Direct and Brave New Markets

    Jeffrey Davis
    January 24, 2021
  • Capitol Communicator reports on marketing company Strategic Factory's acquisition of Baltimore sign manufacturer A|A Signs.

    Strategic Factory Acquires Baltimore’s A|A Signs

    Jeffrey Davis
    January 17, 2021

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