RED Releases Rhapsochord Software System for Podcast Ads Capitol Communicator July 10, 2018 Advertising, CommunicationsThe Washington Post’s Research, Experimentation and Development (RED) team has released Rhapsochord, a software system that, states The Post, "uses automation to monitor and dynamically insert ads against an...
YouTube Working to Ensure Its News is “Real News” Capitol Communicator July 10, 2018 Communications, Media, Social MediaGoogle’s YouTube says it is taking steps to ensure the veracity of news on its service by cracking down on misinformation and supporting news organizations, according to Associated Press, which added that...
NBC’s Left Field Seeks New Ways to Tell News Stories Capitol Communicator July 8, 2018 Communications, MediaAs TV news audiences age and younger viewers disperse to the far corners of social media to stay informed, TV NewsCheck asks: "what’s a network to do to stay relevant? "For the past year, NBC Left Field...
“Frenemies”: The Epic Disruption of the Ad Business (and Everything Else) According to Ken Auletta MDB Communications July 4, 2018 Advertising, Communications, InsightsBy Cary Hatch Advertising is not dead, but somewhere between “whistling through the graveyard” and adapting to be more useful to consumers and reaching them by being more meaningful. This seems to...
AARP Launches Weekly Podcast with Bob Edwards Capitol Communicator July 1, 2018 Communications, Social Media, Top Center SponsoredAARP launched "An AARP Take on Today℠," a weekly podcast hosted by Bob Edwards, the original and longtime host of NPR's flagship program "Morning Edition." Each new episode will feature in-depth news...
Netflix Fires Comms Director for Using the N-Word Capitol Communicator June 23, 2018 Communications, People, Top Center Sponsored, UncategorizedNetflix fired its communications director for using the N-word at least twice during meetings, reported the Independent on June 23, which added that "Jonathan Friedland, a former Disney executive, said he...
Around Town: Wine Association Taps REQ for Web Design, Vox Media’s Concert Signs New Publishers, More Capitol Communicator June 19, 2018 Advertising, Agency, Communications, PeopleWSWA, the national association representing the wholesale tier of the wine and spirits industry, selected REQ to redesign and relaunch their current website. The newly transformed website will have intuitive...
Lovely Monsters: The Chaser of Storms MDB Communications June 18, 2018 Agency, Bottom Left Sponsored, Communications, InsightsClouds come floating into my life, no longer to carry rain or usher storm, but to add color to my sunset sky. – Rabindranath Tagore Photographer Camille Seaman is a Shinnecock Indian. She has spent her...
PRSA-NCC to Provide Pro Bono Support to Mary’s Center Capitol Communicator June 18, 2018 Communications, PRThe Public Relations Society of America – National Capital Chapter (PRSA-NCC) selected Mary’s Center as its new pro bono client until December 2020. PRSA-NCC will offer free communication services, tools...
Discovery Expands Virginia Facility, Chooses Park Ave Address for 2019 Move to NY Capitol Communicator June 15, 2018 B to C, Communications, MediaSilver Spring, Maryland-based Discovery Communications has settled on 230 Park Ave. South for its new Manhattan headquarters, and will begin making the move late next year, reported WTOP. Discovery...
