The Washington Post Launches Retropod Podcast Capitol Communicator February 12, 2018 Bottom Left Sponsored, Communications, General, MediaThe Washington Post launched a daily audio program called Retropod. According to The Post: “After the launch of the Retropolis blog, we discovered a thirst from readers to learn more about...
YouTube Usage Surges Capitol Communicator February 7, 2018 Communications, Social Media, Top Center SponsoredYouTube video hourly consumption has risen by around 30% for each of the last four months, but it still represents a fraction of total TV viewing, states MediaPost, which added that analyzing data from Nielsen...
On the Move in D.C.: Three Former GMMBers Launch Mighty Good, David Tamasi Launches Chartwell Strategy Group, and Emily Schillinger Moves to American Investment Council Capitol Communicator February 6, 2018 Agency, CommunicationsNicole Harburger, John Gundlach and Aimee Freund have launched Mighty Good, a boutique social impact branding and communications agency based in Washington, D.C. The trio joined forces after working together...
Email Newsletters Increasingly Used as Storytelling Platforms Capitol Communicator February 6, 2018 Communications, General, MediaThe Freedom of the Press Foundation (FPF), a non-profit advocacy organization, launched its U.S. Press Freedom Tracker newsletter, reports MediaPost, which added that the U.S. Press Freedom Tracker "is a...
D.C.-Area Updates: RedPeg Marketing, Howard University and Bisnow Media Capitol Communicator February 4, 2018 Agency, Communications, GeneralRedPeg Marketing announced the appointment of Fredda Hurwitz as the company's new CMO. Prior to joining RedPeg, Hurwitz served as Global Chief Strategy Officer for Havas Sports & Entertainment (London),...
“PR, Not Lobbying, Increasingly Choice of Influence in DC”, Reports WTOP Capitol Communicator February 1, 2018 B to G, Communications, Insights, PRThere has been a major shift in the business of public policy influencing in Washington in recent years, and public relations now leads the pack, reports WTOP, citing PRUnderground, an online news release...
Super Bowl Ads Measure Mood of America Capitol Communicator January 31, 2018 Advertising, Communications, InsightsEach year, states an Associated Press story, "Super Bowl ads offer a snapshot of the national psyche. Last year, just after President Donald Trump took office, ads offered themes of inclusion....
Three D.C.-Area Agencies Merge to Form Yes& Capitol Communicator January 30, 2018 Agency, Bottom Left Sponsored, Communications, GeneralPCI, LeapFrog Solutions, and Carousel30 have joined forces as Yes&, a 55-person "performance-based" marketing agency headquartered in Alexandria, VA. Named for the principle of positive collaboration...
Michelle Giuda Named Assistant Secretary of State for Public Affairs Capitol Communicator January 25, 2018 Agency, Bottom Left Sponsored, Communications, General, UncategorizedMichelle Giuda has been named an Assistant Secretary of State for Public Affairs. Giuda has been the Senior Vice President of Global Corporate Communications at Weber Shandwick in NYC since 2014. At Weber...
D.C.-Area Updates: RepEquity, Perfect Sense and APCO Capitol Communicator January 23, 2018 Agency, Communications, GeneralRepEquity, a digital marketing and brand management company headquartered in Washington, D.C., added Ashley Barna as Vice President of Digital Advertising and Search Engine Optimization (SEO). Prior to...
