D.C.-Area Updates: RedPeg Marketing, Howard University and Bisnow Media Capitol Communicator February 4, 2018 Agency, Communications, GeneralRedPeg Marketing announced the appointment of Fredda Hurwitz as the company's new CMO. Prior to joining RedPeg, Hurwitz served as Global Chief Strategy Officer for Havas Sports & Entertainment (London),...
“PR, Not Lobbying, Increasingly Choice of Influence in DC”, Reports WTOP Capitol Communicator February 1, 2018 B to G, Communications, Insights, PRThere has been a major shift in the business of public policy influencing in Washington in recent years, and public relations now leads the pack, reports WTOP, citing PRUnderground, an online news release...
Super Bowl Ads Measure Mood of America Capitol Communicator January 31, 2018 Advertising, Communications, InsightsEach year, states an Associated Press story, "Super Bowl ads offer a snapshot of the national psyche. Last year, just after President Donald Trump took office, ads offered themes of inclusion....
Three D.C.-Area Agencies Merge to Form Yes& Capitol Communicator January 30, 2018 Agency, Bottom Left Sponsored, Communications, GeneralPCI, LeapFrog Solutions, and Carousel30 have joined forces as Yes&, a 55-person "performance-based" marketing agency headquartered in Alexandria, VA. Named for the principle of positive collaboration...
Michelle Giuda Named Assistant Secretary of State for Public Affairs Capitol Communicator January 25, 2018 Agency, Bottom Left Sponsored, Communications, General, UncategorizedMichelle Giuda has been named an Assistant Secretary of State for Public Affairs. Giuda has been the Senior Vice President of Global Corporate Communications at Weber Shandwick in NYC since 2014. At Weber...
D.C.-Area Updates: RepEquity, Perfect Sense and APCO Capitol Communicator January 23, 2018 Agency, Communications, GeneralRepEquity, a digital marketing and brand management company headquartered in Washington, D.C., added Ashley Barna as Vice President of Digital Advertising and Search Engine Optimization (SEO). Prior to...
PRSA-NCC Seeks Proposals From Nonprofits for Pro Bono Campaign Capitol Communicator January 22, 2018 Communications, PR, Top Center SponsoredThe Public Relations Society of America’s National Capital Chapter (PRSA-NCC) pro bono committee is seeking proposals from nonprofits based in the greater Washington, D.C., region that have a public...
HuffPost Ends Self-Publishing Platform Capitol Communicator January 19, 2018 Bottom Left Sponsored, Communications, MediaSince its founding nearly 13 years ago, The Huffington Post has relied heavily on unpaid contributors, whose ranks included aspiring writers, citizen journalists and celebrities from the Rolodex of the...
Lauren Wesley Wilson, Founder of ColorComm, Launches Men of Color in Communications on Jan. 26 in D.C. Capitol Communicator January 17, 2018 Communications, Events, General, Top Center SponsoredColorComm, Inc., billed as "the nation's leading women's platform addressing diversity and inclusion from across the communications, marketing, media, and advertising industries", will launch Men of Color in...
Adweek Posts Its 10 Best Ads of 2017 Capitol Communicator January 11, 2018 Advertising, B to C, Communications, Top Center SponsoredAccording to Adweek, its 10 best ads of 2017 "tackled plenty of challenging themes—among them, journalism and politics; race and bias; and social causes including anti-bullying and gender equality. The list...
