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How To Maximize Your Salesforce Marketing Cloud Investment

How To Maximize Your Salesforce Marketing Cloud Investment

By Jeffrey Rudolf, Response Labs You’ve made a big investment in Salesforce Marketing Cloud. It’s an enterprise tool with deep capabilities, but requires a thoughtful implementation and platform expertise to fully harness. Here are some tips to get the most value out...

Cord-Cutting Getting Worse, Reports B+C

Cord-Cutting Getting Worse, Reports B+C

Cord-cutting is expected to get worse in 2021 and 2022, offset somewhat by growth of virtual multichannel video programming distributors, according to a report from S&P Global, states Broadcasting+Cable. S&P said cable, satellite and telco will lose 8.2% of...

Mindgrub Goes Remote-First, Adds Mindhub for Co-Working

Mindgrub Goes Remote-First, Adds Mindhub for Co-Working

After a record-breaking year of growth, Mindgrub’s leadership has officially committed to operating as a remote-first company, even after the end of the COVID-19 public health crisis. “Our headcount grew by more than 50% in 2020 compared to 2019, but even before that...

10Pearls Acquires Likeable

10Pearls Acquires Likeable

10Pearls, headquartered in Washington D.C., has increased its capabilities in "brand thinking, customer experience, digital and social media marketing – capabilities that businesses need to thrive in the post-COVID uber-digital economy," with the acquisition of...

Maryland Approves Country’s First Digital Ad Tax

Maryland Approves Country’s First Digital Ad Tax

With a 29-17 vote, the Maryland Senate voted Feb. 12 to override Gov. Larry Hogan's veto of a digital advertising tax, enacting the controversial law and drawing sharp criticism from advertising and fair tax groups. The Maryland tax, which applies to revenue from...

Dutch Startup MessageBird Acquires Columbia-based SparkPost for $600 Million

SparkPost Lands $180 Million Strategic Growth Investment

  Columbia-based SparkPost, the world’s largest email sending and optimization platform delivering nearly 40 percent of the world’s commercial email, has secured $180 million from LLR Partners, NewSpring Capital and PNC Bank to invest in the next era of growth of...

Digital Transformation Trends to Watch for in 2021

Digital Transformation Trends to Watch for in 2021

By Modus Create 2020 has been a transformational year—in many ways. Enterprises and employees have had to adjust to new realities, both professionally and personally. Digital transformation moved from being a work-in-progress to the fast track. Telework went from a...

How To Maximize Your Salesforce Marketing Cloud Investment

How To Maximize Your Salesforce Marketing Cloud Investment

By Jeffrey Rudolf, Response Labs You’ve made a big investment in Salesforce Marketing Cloud. It’s an enterprise tool with deep capabilities, but requires a thoughtful implementation and platform expertise to fully harness. Here are some tips to get the most value out...

Cord-Cutting Getting Worse, Reports B+C

Cord-Cutting Getting Worse, Reports B+C

Cord-cutting is expected to get worse in 2021 and 2022, offset somewhat by growth of virtual multichannel video programming distributors, according to a report from S&P Global, states Broadcasting+Cable. S&P said cable, satellite and telco will lose 8.2% of...

Mindgrub Goes Remote-First, Adds Mindhub for Co-Working

Mindgrub Goes Remote-First, Adds Mindhub for Co-Working

After a record-breaking year of growth, Mindgrub’s leadership has officially committed to operating as a remote-first company, even after the end of the COVID-19 public health crisis. “Our headcount grew by more than 50% in 2020 compared to 2019, but even before that...

10Pearls Acquires Likeable

10Pearls Acquires Likeable

10Pearls, headquartered in Washington D.C., has increased its capabilities in "brand thinking, customer experience, digital and social media marketing – capabilities that businesses need to thrive in the post-COVID uber-digital economy," with the acquisition of...

Maryland Approves Country’s First Digital Ad Tax

Maryland Approves Country’s First Digital Ad Tax

With a 29-17 vote, the Maryland Senate voted Feb. 12 to override Gov. Larry Hogan's veto of a digital advertising tax, enacting the controversial law and drawing sharp criticism from advertising and fair tax groups. The Maryland tax, which applies to revenue from...

Dutch Startup MessageBird Acquires Columbia-based SparkPost for $600 Million

SparkPost Lands $180 Million Strategic Growth Investment

  Columbia-based SparkPost, the world’s largest email sending and optimization platform delivering nearly 40 percent of the world’s commercial email, has secured $180 million from LLR Partners, NewSpring Capital and PNC Bank to invest in the next era of growth of...

Digital Transformation Trends to Watch for in 2021

Digital Transformation Trends to Watch for in 2021

By Modus Create 2020 has been a transformational year—in many ways. Enterprises and employees have had to adjust to new realities, both professionally and personally. Digital transformation moved from being a work-in-progress to the fast track. Telework went from a...

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