Buzz in Baltimore: MGH Adds Ceramcor; New Hires at Devaney and Weber Shandwick; Jellyfish Tops BBJ List Jeff Davis August 9, 2017 Agency, DigitalOwings Mills-based MGH has been hired to handle digital marketing for ceramic cookware company Ceramcor, including Facebook display advertising, search engine marketing and Google Shopping to increase online...
Marketers Seeking a More Transparent and Efficient Way of Running Online Marketplaces Capitol Communicator August 7, 2017 Advertising, Digital, MarketingIt might still be early days for digital currency, reports Adweek, "but marketers are increasingly piggybacking on the rise of tender like bitcoin and applying those concepts to digital advertising. In a...
Maryland News: Higher Ed Communications Veteran Launches WilcoxM3; Brenner Promoted at Weber Shandwick Jeff Davis July 24, 2017 Agency, Digital, PRLaura Wilcox, well known nationally in the higher ed communications community, has launched a consultancy to deliver national visibility, communications strategy and media management to colleges and...
Washington Post Joins Nextdoor as its First News Provider in the D.C. Area Capitol Communicator July 24, 2017 Communications, Digital, MediaThe Washington Post has started sharing its local news coverage on Nextdoor, the private social network for neighborhoods. As one of the first news providers in the Northeast and the first publisher on the...
Washington Post Reaches 76.4 Million Digital Readers in June 2017 Capitol Communicator July 18, 2017 Digital, Insights, MediaThe Washington Post reports that in June 2017 it recorded 76.4 million digital readers, according to comScore. The Post stated that this represents a 7.3 percent increase year over year. The total number of...
Washington Post Makes “Bold Decision” to Increase Investment in Digital Video, States TVNewser Capitol Communicator July 12, 2017 Digital, VideoThe Washington Post made "a bold decision" to up its investment in the digital video space, and will expand its staff to 70 by the end of 2017, reports Adweek's TVNewser, which added that the move "is part of...
WPP Thrown into “Chaos” by Cyberattack, Reports AdAge Capitol Communicator June 27, 2017 Advertising, Digital, Top Center SponsoredWPP has been thrown into chaos by a cyberattack that, according to an internal Y&R memo, is causing the company to suspend work on desktops and PCs, reports AdAge, which added: "The attack appeared to...
The Washington Post Testing Audio Articles Using Amazon Polly Capitol Communicator June 11, 2017 Communications, Digital, Top Center SponsoredThe Washington Post is experimenting with audio articles using Amazon Polly, a service that converts article text into lifelike speech. For the next month, reports the Post, mobile users will be able to listen...
Average U.S. Household Has More than Seven Screens, States Survey Capitol Communicator June 1, 2017 Communications, Digital, InsightsAccording to ReportLinker, the average U.S. household owns 7.3 screens. TV remains the most popular, with 93% of respondents claiming one. Digital devices, are booming, with smartphones now at 79%, laptops at...
At Media Relaunches as Cohere; imre Working with T. Rowe Price and Marriott Rewards on Facebook and Snapchat Series Jeff Davis May 22, 2017 Agency, DigitalBranding agency At Media has relaunched as Cohere, "a creative agency on a mission to revitalize cities through the power of design,” according to an announcement. Founded in 2009, the Philadelphia-based...
