It doesn’t matter where you work – agency, corporation, advocacy, nonprofit, association or government — ethics in communications used to be easy. Tell the truth and do no harm. You only got in trouble if you deliberately did something you couldn’t tell your mother....
Hospitality Marketing Course Caters to DC’s Record-Breaking Tourism Rise
In 2017, a record-breaking 20.8 million domestic visitors flocked to the nation’s capital where they spent more than $7.5 billion on accommodations, food and transportation. Currently, the industry employees upward of 75,000 people — a number that is only expected to...
DC’s Quince Imaging Dual Projection Screen to Become Permanent at Capital One Arena
Monumental Sports, the joint-venture firm that owns and operates the Washington D.C. Capitals (NHL) and Wizards (NBA) teams, has just announced that the special-event projection system, slated for removal at the conclusion of the teams’ 2017–2018 playoffs, will return...
One of the First Women to Lead a National PR Agency, Marian Salzman, to be Keynoter at PR Summit DC on July 19
Marian Salzman, one of the first women to lead a national public relations agency, will be a featured speaker at Capitol Communicator’s annual PR Summit DC on July 19 at the National Press Club. A nationally-known trendspotter, Salzman recently was appointed Senior...
Edwin Bodensiek, Chief Client Experience Officer, Miles & Stockbridge, to Keynote 2018 PRSA Maryland Conference
Edwin (Ed) Bodensiek, Chief Client Experience Officer, Miles & Stockbridge, will be the keynote speaker at the 2018 PRSA Maryland Annual Conference on June 12 at the Sheraton Baltimore North in Towson. He will address the future of marketing and communications and...
Photos from Mid-Atlantic Marketing Summit DC 2018
Potomac Tech Wire and Capitol Communicator have been co-producing the Mid-Atlantic Marketing Summit for seven years. We have been producing a spring summit in DC and a Fall summit in Baltimore since 2012. There was an energy about our recent DC summit that made it our...
Kanban – The Agile Approach That Helps Marketing Teams Manage Chaos
Marketers are the adrenaline junkies of the working world. Quick deadlines and fast-moving campaigns? No sweat. Disruptive new technologies and trends? Not a problem. As much as marketing and communications teams thrive on change, the highest performers manage the...
Execs from Publicis, E.W. Scripps, Hudson MX to Discuss Automation and Spot TV at LOCAL IMPACT DC, May 10
Examine the multi-billion-dollar local advertising market at LOCAL IMPACT D.C. hosted by BIA Advisory Services on May 10 at the NAB Headquarters in Washington D.C. This half-day program is a "roll up your sleeves" event for broadcasters, publishers and digital media...
Diverse Mix of Companies Attending Mid-Atlantic Marketing Summit on Thursday
The Mid-Atlantic Marketing Summit (MAMS) on April 26 will have the most diverse group of corporations; non-profits; associations; and educational, marketing and communications professionals convening in its seven years. "We moved MAMS from Tysons Corner to downtown DC...
Local Ad Spending in Baltimore-Washington Marketplace will be Focus of LOCAL IMPACT DC Conference on May 10
Chantilly-based BIA Advisory Services reported that local ad spending in the Baltimore-Washington metro area will reach $7.9 billion in 2018, with retail, financial/insurance services, restaurants and auto verticals divvying their ad spend between traditional and...
‘Truth on Trial’ Panel Explores Collapse of Institutional Trust in Communications
It doesn’t matter where you work – agency, corporation, advocacy, nonprofit, association or government — ethics in communications used to be easy. Tell the truth and do no harm. You only got in trouble if you deliberately did something you couldn’t tell your mother....
Hospitality Marketing Course Caters to DC’s Record-Breaking Tourism Rise
In 2017, a record-breaking 20.8 million domestic visitors flocked to the nation’s capital where they spent more than $7.5 billion on accommodations, food and transportation. Currently, the industry employees upward of 75,000 people — a number that is only expected to...
DC’s Quince Imaging Dual Projection Screen to Become Permanent at Capital One Arena
Monumental Sports, the joint-venture firm that owns and operates the Washington D.C. Capitals (NHL) and Wizards (NBA) teams, has just announced that the special-event projection system, slated for removal at the conclusion of the teams’ 2017–2018 playoffs, will return...
One of the First Women to Lead a National PR Agency, Marian Salzman, to be Keynoter at PR Summit DC on July 19
Marian Salzman, one of the first women to lead a national public relations agency, will be a featured speaker at Capitol Communicator’s annual PR Summit DC on July 19 at the National Press Club. A nationally-known trendspotter, Salzman recently was appointed Senior...
Edwin Bodensiek, Chief Client Experience Officer, Miles & Stockbridge, to Keynote 2018 PRSA Maryland Conference
Edwin (Ed) Bodensiek, Chief Client Experience Officer, Miles & Stockbridge, will be the keynote speaker at the 2018 PRSA Maryland Annual Conference on June 12 at the Sheraton Baltimore North in Towson. He will address the future of marketing and communications and...
Photos from Mid-Atlantic Marketing Summit DC 2018
Potomac Tech Wire and Capitol Communicator have been co-producing the Mid-Atlantic Marketing Summit for seven years. We have been producing a spring summit in DC and a Fall summit in Baltimore since 2012. There was an energy about our recent DC summit that made it our...
Kanban – The Agile Approach That Helps Marketing Teams Manage Chaos
Marketers are the adrenaline junkies of the working world. Quick deadlines and fast-moving campaigns? No sweat. Disruptive new technologies and trends? Not a problem. As much as marketing and communications teams thrive on change, the highest performers manage the...
Execs from Publicis, E.W. Scripps, Hudson MX to Discuss Automation and Spot TV at LOCAL IMPACT DC, May 10
Examine the multi-billion-dollar local advertising market at LOCAL IMPACT D.C. hosted by BIA Advisory Services on May 10 at the NAB Headquarters in Washington D.C. This half-day program is a "roll up your sleeves" event for broadcasters, publishers and digital media...
Diverse Mix of Companies Attending Mid-Atlantic Marketing Summit on Thursday
The Mid-Atlantic Marketing Summit (MAMS) on April 26 will have the most diverse group of corporations; non-profits; associations; and educational, marketing and communications professionals convening in its seven years. "We moved MAMS from Tysons Corner to downtown DC...
Local Ad Spending in Baltimore-Washington Marketplace will be Focus of LOCAL IMPACT DC Conference on May 10
Chantilly-based BIA Advisory Services reported that local ad spending in the Baltimore-Washington metro area will reach $7.9 billion in 2018, with retail, financial/insurance services, restaurants and auto verticals divvying their ad spend between traditional and...
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