What’s Next: Digital Marketing Predictions for 2019 by Ironmark Guest Columnist December 10, 2018 Agency, Insights, Upper Left Sponsored By Lynne Kingsley It’s a brave new world out there, and it’s getting braver. The pace of change is increasingly faster and new technologies in digital marketing are coming to market quicker than we...
2019 Predictions: Van Eperen on PR, Influencers and Social Media Jeff Davis December 10, 2018 Insights, PR, Top Center Sponsored By Laura Van Eperen and Jeffrey Davis As we close out another strong year at Van Eperen, it’s time to look at what we’re in for as marketers in 2019. In this post we explore PR’s rising relevance,...
2019 is the Year of Experience Greg Kihlström December 9, 2018 Agency, Bottom Left Sponsored, Insights By Greg Kihlström It’s once again the end of one year and the beginning of another. And with it, a chance to reflect on the previous 12 months as well as an opportunity to look forward into the next. ...
2019 Outlook: The Velocity of Change MDB Communications December 9, 2018 Agency, Insights, Top Right Sponsored By Cary Hatch, CEO/Brand Advocate, MDB Communications Strap yourself in for more industry change and plenty of opportunity. Three areas of note: CSR as the backbone of brand campaigns, re-constituting...
2019 Predictions from CHIEF/ByteCubed Capitol Communicator December 7, 2018 Agency, Insights Capitol Communicator is running a series of posts about predictions regarding what's ahead in 2019. If you have thoughts on what's ahead in 2019, email Phil Rabin, editor of Capitol Communicator, at...
ANA Announces “Brand Purpose” as 2018 Marketing Word of the Year Capitol Communicator December 6, 2018 Advertising, General, Insights, Marketing The Marketing Word of the Year, according to the ANA (Association of National Advertisers), is one which is particularly timely, relevant, and representative of the zeitgeist. According to a release, the...
2019 Predictions from Capitol Communicator, Higher Logic and GreenSmith Capitol Communicator December 6, 2018 Agency, Insights, Top Right Sponsored Capitol Communicator is running a series of posts about predictions for 2019. As you will note, we are posting Capitol Communicator predictions, as well as predictions from area communicators. If you have...
Call for 2019 Predictions Capitol Communicator November 30, 2018 General, Insights, Top Right Sponsored For communicators and others, each recent year has produced its share of change - sometimes significant and, other times, as an indicator of more profound changes yet to come. In fact, recently, there was...
Marriott Discloses Massive Data Breach – and What it Means to Communicators Capitol Communicator November 30, 2018 General, Insights Marriott International, which is based in Bethesda, MD, revealed Friday that its Starwood reservations database had been hacked which could affect up to 500 million guests, reports The Washington Post, which...
Dictionary.com Names ‘Misinformation’ its 2018 Word of the Year Capitol Communicator November 27, 2018 General, Insights Dictionary.com named misinformation its 2018 Word of the Year. Defined as "false information that is spread, regardless of whether there is intent to mislead," the word describes a phenomenon that has...
