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Capitol Communicator reports that a new study finds The Washington Post is the dominant digital news source for opinion leaders inside the Washington, D.C., Beltway

New Study Finds The Washington Post is the Dominant Digital News Source for Opinion Leaders Inside the Beltway

Capitol Communicator
March 17, 2021
Insights, Media
The Washington Post is the top news source for national opinion leaders in the executive and legislative branches of government, according to the 2020 Erdos & Morgan Opinion Leaders Study. The study,...
Capitol Communicator reports that Professor Michel Wedel, PepsiCo Chair in Consumer Science at the University of Maryland's Robert H. Smith School of Business, has a post about marketing in the post-coronavirus era.

Branding and Marketing Outlook for 2021

Guest Columnist
March 10, 2021
Bottom Left Sponsored, Insights, Marketing
By Professor Michel Wedel The economic and psychological impact that the pandemic has had on brands and marketing in the beginning of 2021 will likely continue to reverberate. For one, the pandemic has...
Capitol Communicator reports that Unilever will no longer use the word "normal" in its advertising and marketing communications.

“Normal” Banned from Unilever Ads and Marketing Communications

Capitol Communicator
March 9, 2021
Advertising, Insights, Marketing, Top Right Sponsored
Backed by new consumer research showing that seven in ten people feel the word creates a negative connotation, Unilever will no longer use the word "normal" in its advertising, packaging and other forms of...
Capitol Communicator reports that MediaDailyNews has a post that research from GWI finds many Americans just want ads to tell them about the products they are promoting.

New Research Finds Many Americans Want Ads to Focus on Product Information, Not Discounts or Trying to Make Them Laugh

Capitol Communicator
March 8, 2021
Advertising, Bottom Left Sponsored, Insights
With the digital ad industry poised to discuss -- and debate -- changing consumer sentiment about the role of advertising in their lives, MediaDailyNews reports that new research from GWI (formerly Global Web...
Capitol Communicator reports that the retirement on March 7 of Martin Baron, executive editor of The Washington Post, will leave a void.

Martin Baron, Retiring Executive Editor of The Washington Post, “Made The Post Great Again”

Capitol Communicator
March 1, 2021
Insights, Media, People
The retirement on March 7 of Martin Baron, executive editor of The Washington Post, will leave a void not only at The Post, but journalism in general. Baron, who joined The Post in 2013, headed the news...
Capitol Communicator reports that Beyond Definition had a discussion with Connie Steele on why a strong brand goes beyond branding agencies.

Why A Strong Brand Goes Beyond Branding Agencies With Connie Steele 

Sponsored
February 24, 2021
Agency, Insights
The single most valuable asset an employee can have today is a personal brand. It communicates who you are, what you stand for, and how you’re positioned in a specific market or industry. More importantly,...
woman smiling at colleague

Ad Agencies’ Biggest Neglect: Their People

Guest Columnist
February 23, 2021
Agency, Insights, Top Right Sponsored
By Ron Owens An oft-quoted remark goes, “The assets of an advertising agency go down in the elevator every evening.” There’s no doubt our business depends on its people. Agencies hold no exclusive...
Capitol Communicator reports that Greater Washington’s economy will rebound in 2021, but regaining jobs lost during pandemic will take time.

Greater Washington’s Economy to Rebound in 2021, but Regaining Jobs Lost During Pandemic to Take Time

Capitol Communicator
February 16, 2021
Insights, Top Right Sponsored
Greater Washington’s economy will rebound in 2021 as Covid-19 vaccinations become more common and the weather warms up, according to a new regional economic forecast. According to the Washington...
Capitol Communicator reports that Williams Whittle urges nonprofits in need of reaching new audiences to consider using public service announcements.

The Data-Backed Guide to Utilizing Public Service Announcements 

Rob Whittle
February 11, 2021
Agency, Insights, Top Right Sponsored
By Rob Whittle, CEO, Williams Whittle When we first talk to people about Public Service Announcements (PSAs), their first reaction is almost always skeptical. “Oh,” they say. “They never run them on...
Capitol Communicator has a post about whether advertisers are questioning the value of a Super Bowl advertisement.

Big Questions about Paying Big Bucks for Ads on the Big Game

Phil Rabin
February 10, 2021
Advertising, Bottom Left Sponsored, Insights
By Phil Rabin For years, Americans have had a Super Bowl obsession.  Whether it’s because of the ads, the halftime show, the game itself or a chance to enjoy time with family and friends at a Super Bowl...
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  • Capitol Communicator reports that Yes& promotes two senior-level agency leaders to Vice President
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Brand Creep

RSS Capitol Communicator Career Center Search Results

  • Sr. Manager, Marketing | National Association of Corporate Directors
  • Associate Director of Business Engagement and Marketing | George Mason University
  • Associate Director, Strategic Communication & Marketing, Law & Economics Center | George Mason University
  • Ecommerce Marketing Manager - Consumer Markets | McKesson Corporation
  • Marketing Manager | Johns Hopkins University
  • Communications Specialist | Johns Hopkins University
  • Communications and Digital Content Strategist | Anxiety and Depression Association of America (ADAA)
  • Manager, Marketing & Communications | Society of Dermatology Physician Assistants
  • Leasing and Marketing Manager | Greystar
  • Social Media Analyst | WESTAT

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Recent Comments

  • John Caughron on Communicator Spotlight: John Sherman, Storyfarm CEO, Worked in Four Newsrooms: WUSA, WVIR, WTVD and WBAL
  • Up Close and Personal: Getting to Know Todd Feldman, Founder and President of The Rocket Factory in Richmond : The Rocket Factory on Up Close and Personal: Getting to Know Todd Feldman, Founder and President of The Rocket Factory in Richmond
  • PRSA Maryland Announces “PRSA MD Gives Back” | Public Relations Society of America, Maryland Chapter on PRSA Maryland Announces “PRSA MD Gives Back” to Support Local Nonprofits Affected by the Coronavirus
  • Reflecting on the First Half of 2019 and Looking Forward – LaunchTech on PR Summit DC: “One-Size Fits All” Communications Campaigns No Longer Effective
  • Elyne Strauss on Journalist John Solomon Launches JusttheNews.com

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Latest Events

  • Capitol Communicator reports that AAF DC's Annual American Advertising Awards Show is set for March 18, 2021.

    AAF DC’s Annual American Advertising Awards Show Set for March 18

    Capitol Communicator
    March 16, 2021
  • Capitol Communicator reports that Washington Women in Public Relations is accepting nominations for its 2021 Emerging Leaders Awards

    WWPR Seeks Nominations for 2021 Emerging Leaders Awards on May 20

    Capitol Communicator
    March 4, 2021
  • Beginning of a New Era

    Paul Duning
    January 19, 2021
  • Capitol Communicator reports that Brightest Young Things pivots to become Exactly Agency

    Brightest Young Things Pivots to Exactly Agency

    Capitol Communicator
    January 15, 2021
  • Capitol Communicator reports that Lisa Nicole Matthews to be Inaugurated as 114th President of National Press Club on January 30, 2021.

    Lisa Nicole Matthews to be Inaugurated as 114th President of National Press Club on January 30

    Capitol Communicator
    January 8, 2021

Latest Marketing

  • Capitol Communicator has a post by Andy Locke, Managing Director, Response Labs, on Building Meaningful Relationships Through Personalization.

    How To Date Your Customers: Building Meaningful Relationships Through Personalization

    Sponsored
    April 20, 2021
  • Marketing for Change and partners will provide integrated marketing services to help more Nevadans enroll in affordable health insurance.

    Marketing for Change Partners with The Abbi Agency and Ericka Aviles Consulting to Execute $3.2M Health Insurance Exchange Contract

    Capitol Communicator
    April 13, 2021
  • Capitol Communicator reports that a majority of Marketers Wanted to Quit in 2020 Says New Study

    Majority of Marketers Wanted to Quit in 2020 Says Survey

    Capitol Communicator
    April 4, 2021
  • Capitol Communicator reports on a multi-company partnership to fight colorectal cancer in "Give a Crap Challenge."

    Glitter Beer Raises Nearly $20,000 to Fight Colon Cancer

    Jeffrey Davis
    April 4, 2021
  • Capitol Communicator reports that the ANA has Launched an Awards Program to Honor In-House Marketing Teams.

    ANA Launches Awards Program to Honor In-House Marketing Teams

    Capitol Communicator
    March 30, 2021

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