Are You Sitting on Your Marketing Assets? Sponsored March 13, 2020 B to B, B to C, Marketing, Top Right SponsoredBy Yavuz Goncu, Director of 3D Technology, HighRock Marketing your business doesn’t always mean creating completely new assets. Chances are, some of your project files that are collecting either digital...
Springer, Sykora and Morrison Join Crosby Capitol Communicator February 13, 2020 Agency, Marketing, Maryland News, People, Top Right SponsoredCrosby Marketing Communications has added three staff members to its growing team. Melissa Springer (on left) has been hired as a Strategic Planning Analyst, Erica Sykora (at center) as a Content Creator and...
Maryland Updates: News From DPR Group; Sage Growth; DemandBridge; Warschawski; Sinclair and MGH Jeffrey Davis February 10, 2020 Agency, Bottom Left Sponsored, Marketing, Maryland News, MediaDPR Group, Inc., a full-service public relations and marketing agency in Frederick serving high-tech companies, is overseeing the public relations and marketing strategies for Greasezilla on behalf of West...
New Book, The Center of Experience, by Greg Kihlström Provides Blueprint for Great Customer and Employee Experience Capitol Communicator January 28, 2020 Communications, Marketing, Upper Left SponsoredBy Greg Kihlström We find ourselves at an inflection point in the relationship between brands and their audiences, where customers and employees are demanding better and more valuable experiences....
Endorser/Influencer Publications Of Deliverables: Business and Legal Affairs Considerations Sponsored January 27, 2020 Advertising, Bottom Left Sponsored, Marketing, PR- ADVERTISEMENT - ATTORNEY ADVERTISING NOTICE. The contents of this article, and the accompanying articles of this five-article set, are: (i) attorney advertisements, (ii) designed and provided for general...
Baltimore Office for Beyond Spots & Dots; Atkinson Strategic Communications Launched; Havas Helia Adds Hoffman Jeffrey Davis January 26, 2020 Agency, Marketing, Maryland News, PR, Top Right SponsoredAfter securing two Maryland Department of Health accounts, Pittsburgh-based Beyond Spots & Dots announced the opening of a Baltimore office at the 23rd floor Regus coworking center at the Legg Mason...
Marketer Engagements of Endorsers/Influencers: Business and Legal Affairs Considerations Sponsored January 21, 2020 Advertising, B to C, Bottom Left Sponsored, Marketing- ADVERTISEMENT - ATTORNEY ADVERTISING NOTICE. The contents of this article, and the accompanying articles of this five-article set, are: (i) attorney advertisements, (ii) designed and provided for general...
Measuring ROI: The Dance of Digital Marketing (Part 2) Sponsored January 20, 2020 Agency, B to C, Marketing, Upper Left SponsoredBy Pieter Bickford, Marketing Executive, HighRock “Traditional marketing” doesn’t exist anymore, at least not in the way we’ve always talked about it. Digital marketing now encompasses the ads,...
Brand Digital Publishing Compliance: Business and Legal Affairs Considerations Sponsored January 16, 2020 Advertising, B to C, Bottom Left Sponsored, Marketing- ADVERTISEMENT - ATTORNEY ADVERTISING NOTICE. The contents of this article, and the accompanying articles of this five-article set, are: (i) attorney advertisements, (ii) designed and provided for general...
Maryland News from Mindgrub, Maryland Insurance Administration, MGH, Maryland Marketing Partnership and Van Eperen Jeffrey Davis January 11, 2020 Agency, Marketing, Maryland News, PR, Top Right SponsoredMindgrub added Sarah Quackenbush as vice president of client development and John Rainey as engagement director. Quackenbush spent 17 years in advertising prior to Mindgrub, joining from Havas Helia where she...