Marketing

The U.S. Army will launch a marketing campaign, "What's Your Warrior?", in November that showcases the opportunities for today's youth to achieve their goals in America's largest military branch. The...

Women are making gains in the C-suite, at least when it comes to top marketing jobs, reports Ad Age.  The Ad Age item added that of the marketing leadership appointments made in the first half of the year,...

Government Marketing University (GMarkU) announced the finalists for its 2019 GAINER Awards, the top honors for government marketing excellence across the U.S. Public Sector. Winners will be announced at...

Although marketing budgets have dropped below 11% of total company revenue for the first time since 2014, CMOs remain optimistic about the outlook for 2020, according to Gartner’s CMO Spend Survey 2019-2020...

DC-based social enterprise and living business school Dog Tag Inc. (DTI) has engaged digital marketing and brand management company REQ to take their brand to the next level as they prepare to take their...

Entravision has named Erin Voden SVP of Integrated Marketing Solutions for Washington, DC.  Voden returns to Entravision where she held several positions in the Integrated Marketing Solutions team for three...

Vienna, VA-based Silverline Communications, a business-to-business technology marketing communications agency, announced the appointment of two executives to its leadership team, Ellen Backus and Joey...

According to a recent report from Russell Reynolds, women are leading in the marketing leadership appointment category. In the first half of 2019, women accounted for 48% of all CMO moves.  Another trend...

Crosby Marketing Communications announced the promotion of Gillian Pommerehn to Senior Vice President (Pictured left)and Bridget Stockdale to Vice President (Pictured Right). Pommerehn has led Crosby’s...

Tickets are going quickly but are still available for the Communicator Summit Baltimore, set for Sept. 26 at the Pier 5 Hotel at the Inner Harbor. Now in its seventh year, this re-envisioned summit replaces...