Up Close and Personal: Getting to Know John Haddad, Brand Manager, Weston Capitol Communicator February 15, 2019 Uncategorized, Up Close and Personal Capitol Communicator is running “Up Close and Personal” profiles of communicators in the mid-Atlantic. In this profile we feature John Haddad. Photography for the series is by...
Valerie Camillo, Washington Nationals’ Chief Revenue and Marketing Officer, Joins Philadelphia Flyers and Wells Fargo Center as President of Business Operations Capitol Communicator December 16, 2018 People, Top Center Sponsored, UncategorizedValerie Camillo, the Washington Nationals' Chief Revenue and Marketing Officer, has been named president of business operations for the Philadelphia Flyers and Wells Fargo Center. Camillo will relocate to...
U.S. Marines Issue Advertising Contract RFP Capitol Communicator December 10, 2018 Advertising, Agency, Top Center Sponsored, UncategorizedThe U.S. Marines has issued an RFP for its advertising contract, currently held by longstanding incumbent JWT. Per government policy, the contract comes up for review every three years, reports MediaPost,...
Adweek Highlights 24 Rising “Brand Stars” in Washington, D.C. Capitol Communicator September 12, 2018 Marketing, Media, People, Top Center Sponsored, UncategorizedWhile most likely think of Washington, D.C., as a simmering cauldron of political intrigue with a smattering of nice museums, the reality, states Adweek, "is (thankfully) quite a bit more multifaceted. "The...
NASA Considers Boosting its Brand by Selling Naming Rights to Rockets and Spacecraft Capitol Communicator September 12, 2018 UncategorizedThe constant creep of corporate America into all aspects of everyday life — from the Allstate Sugar Bowl to Minute Maid Park — may soon conquer a new frontier, reports The Washington Post, which added it's...
People Making News in D.C.: Ann Marie Hauser, Melanie Fonder Kaye and Jeff Caporizzo Capitol Communicator September 6, 2018 General, People, UncategorizedHudson Institute announced that Ann Marie Hauser has been named vice president of public affairs. At Hudson Institute, Hauser will lead public affairs strategy for the think tank's extensive agenda of...
Social Media Forcing Brands to be More Open and Honest Capitol Communicator August 27, 2018 Insights, Social Media, Top Center Sponsored, UncategorizedSocial media has played a huge role in forcing brands to be more open, honest and communicative about their business practices -- especially important for millennials, who have been raised with expectations...
Are You Paying Bots to Take Your Online Survey? Fors Marsh Group August 2, 2018 Agency, Bottom Left Sponsored, Digital, Insights, UncategorizedFew fields have been as radically transformed by people’s access to the internet as survey research and consumer insight mining. The web has enabled surveys to be inexpensively developed and distributed to...
What Health Care Marketers Can Learn by Looking at Other Industries RP3 Agency June 27, 2018 Agency, Insights, Marketing, UncategorizedBy Jeb Emami At the Hospital Marketing National Conference in Atlanta in June, ReviveHealth EVP Chris Bevolo spoke about how the health care industry has traditionally been behind the curve in its...