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Josh Golden, SVP, Senior Creative Director, Yes& Agency, predicts we will see the following in 2021: THE GOVERNMENT BRAND Government agencies will continue to develop their brands. More and more, we...

RP3 Agency has produced holiday and winter TV spots for Giant Food. According to the Bethesda-based agency, the spots are "the latest iteration of the award-winning “The Little Things Are Giant”...

Crosby Marketing Communications announced that Megan Humphries has joined the firm as an Executive Vice President. She will lead teams to develop campaign strategy, messaging, crisis communications and...

Crosby Marketing Communications recently held its eighth annual Inspiring Actions That Matter™ Day of community service, but this year, with a virtual twist. In the past, employees spent the day...

Content with a focus on the COVID-19 pandemic and social unrest has driven a 23% increase in national and local TV news consumption in September versus the same month a year ago, says Nielsen -- down from the...

Hundreds of communicators are expected at the MAC Summit, October 22-23, an online event for professionals in marketing, advertising and public relations that will focus on what's working today and what will...

  An Open Invitation to Safely Visit Prince George’s County During the unparalleled period of COVID-19, MDB created a landmark campaign that heralds the opportunity for visitors to safely...

By Wendy Weaver COVID-19 has impacted all of our nonprofit clients in 2020 in one way or another. Some clients halted advertising temporarily, others shifted media spend to digital channels to reach the new...

Uncle Ben's has become Ben's Original. According to NPR, Mars, Incorporated, based in McLean, VA, is changing the rice brand's name, "which has faced criticism for racial stereotyping. It said the change...

Grafik Marketing Communications decided not to renew its office lease and the agency will stay virtual through the end of the year, "at a minimum," Lance Wain, principal and CEO, pictured above,  told...