WWPR Selects Pro Bono Client Capitol Communicator February 4, 2020 PR, Upper Left SponsoredEducation is transformative and the first crucial step in breaking the cycle of poverty. Children of low-literacy adults are five times more likely to drop out of school. That’s why Washington Women in...
PR Summit DC, July 23, Seeks Speaker Suggestions Capitol Communicator January 31, 2020 Events, PR, Upper Left SponsoredCapitol Communicator's PR Summit DC, set for Thursday, July 23, at the National Press Club in Washington, D.C., is accepting speaker suggestions. This full-day conference, now is in its seventh year, has...
New Book, The Center of Experience, by Greg Kihlström Provides Blueprint for Great Customer and Employee Experience Capitol Communicator January 28, 2020 Communications, Marketing, Upper Left SponsoredBy Greg Kihlström We find ourselves at an inflection point in the relationship between brands and their audiences, where customers and employees are demanding better and more valuable experiences....
Research Predicts Americans to Consume 1.4 Billion Chicken Wings During Super Bowl LIV Capitol Communicator January 23, 2020 B to C, Insights, Upper Left SponsoredThe National Chicken Council (NCC), based in Washington, D.C., released its annual Chicken Wing Report, which states that Americans are expected to consume a record-breaking 1.4 billion chicken wings...
Census Bureau Launches “Unprecedented” $500 Million Public Education and Outreach Campaign Capitol Communicator January 22, 2020 Advertising, Upper Left SponsoredThe U.S. Census Bureau unveiled what it said was an unprecedented $500 million public education and outreach campaign featuring more than 1,000 advertisements. The 2020 Census Integrated Communications...
Measuring ROI: The Dance of Digital Marketing (Part 2) Sponsored January 20, 2020 Agency, B to C, Marketing, Upper Left SponsoredBy Pieter Bickford, Marketing Executive, HighRock “Traditional marketing” doesn’t exist anymore, at least not in the way we’ve always talked about it. Digital marketing now encompasses the ads,...
D.C. Updates: American Humane, Stagwell Group and Purple Strategies Capitol Communicator January 13, 2020 Agency, People, Upper Left SponsoredAmerican Humane named Laura Sheehan as Director, National Communications. According to a release, Sheehan is a seasoned public affairs expert with a 20-plus year track record in advocacy and policy...
The Newseum: What’s Ahead? Capitol Communicator January 7, 2020 General, Upper Left SponsoredThe Newseum in D.C. is closed but, Capitol Communicator was told, it's examining a range of options to determine what's ahead. In fact, we were told that everything is an option. While there are no firm...
PenFed Credit Union Rolls Out “Better Together” Integrated Marketing Campaign Capitol Communicator January 6, 2020 Advertising, Agency, B to C, Upper Left SponsoredPenFed Credit Union rolled out an integrated advertising campaign with the theme “Better Together.” The campaign, states a release, emphasizes McLean, Virginia-based PenFed’s unique blend of credit union...
Join Crisis and Measurement Communicators at the Crisis & Measurement Summit 2020, February 25-26, in Miami Sponsored January 1, 2020 Events, PR, Upper Left SponsoredPR is constantly changing, but proving PR’s worth to the C-Suite and handling crises when they arise remain consistent challenges. Join PRNEWS at the Crisis and Measurement Summit on February 25-26 at the...