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AAF DC’s March AM Ad Buzz: From Order Taker to Innovator: How to Thrive in a Modern Marketing World

March 9, 2016 @ 8:00 am - 10:00 am

March AM Ad Buzz: From Order Taker to Innovator: How to Thrive in a Modern Marketing WorldnnAre you looking for a way to jump start your morning? Join us for AM AdBuzz, our monthly morning series! Get the inside scoop of where industries are heading and what it means for you. Join us each month for a quick talk on what’s next with advertising trends and how to make better decisions for you and your clients, while staying up to date with the AAF DC and networking with our elite memberhsip base! nnToday’s marketers are doing their best to adapt to unprecedented changes in customer behaviors, pricing models, and digital landscapes. It’s easy to be swept away by the tides of marketing tactics, low-margin clients, and firefighting.nnHow will you personally make the shift from order taker to innovator?nnSeasoned marketing strategist and expert Lisa Nirell shows you how, and reveals surprising results from her 3rd annual CMO Innovation Trends study. This program will provide you with:n•A clear definition of marketing innovationn•Nine marketing innovation gatewaysn•Planning models to showcase and increase your strategic impactn•Five rules to help you spend more time innovating and less time firefightingn•Contemporary examples from Hilton, Goop, and Infor.nnThe first 40 who register will receive an autographed copy of Lisa’s latest book, The Mindful Marketer.nnWhen: Wednesday, March 9, 2016 // 8:00 – 10:00 am // Networking and Registration: 8:00am – 8:30am // Program: 8:30am – 10:00amnWhere: Henninger Media // 1320 N Courthouse Rd #130 // Arlington, VA 22201nCost: FREE for Members // $35 Non-membersnnMore here: https://www.aafdc.org/civicrm/event/info?id=241&reset=1

Details

Date:
March 9, 2016
Time:
8:00 am - 10:00 am
Event Category:

Venue

Henninger Media Services, 1320 N Courthouse Rd #130, Arlington, VA 22201, United States