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AMADC How-To: Learn How You Can Build a Campaign to Advance Behavior Change for Social Good

October 18, 2017 @ 11:30 am - 1:30 pm

Behavior change isn’t easy. If it was, we’d all exercise regularly and eat healthy. Even when we know something is the right thing to do, we don’t always do it. We’re human: our actions are influenced by peer pressure, personal motivations and values, convenience, cost, and the list goes on. Join us and the Social Marketing Association for an interactive lunch-hour session as we explore how to harness the power of social marketing—a behavior change practice that uses commercial marketing principles to influence human behavior for societal good.

AMADC Member: $30 | AMADC Student Member: $25 | Non-member: $50
*$10 surcharge for onsite regsitration

Learn more and register >> https://www.amadc.org/events/how-to-learn-how-you-can-build-a-campaign-to-advance-behavior-change-for-social-good


October 18, 2017
11:30 am - 1:30 pm
Event Category:


640 Massachusetts Ave NW, Washington, DC 20001, USA


[email protected]