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Predicting Outcomes: Leveraging National Events to Position Your Association

March 16, 2017

To register: https://www.prsa-ncc.org/predicting-outcomes-leveraging-national-events-position-your-association

This is the sixth event in a series of Breakfast Breakthroughs for Association/nonprofit communicators sponsored by Kellen Communications.

The 2016 presidential campaign – one of the most disruptive in American history – left many organizations searching for stable footing. Through proactive planning and internal collaboration, Airports Council International – North America (ACI-NA) was able to leverage a chaotic presidential election to advance member priorities regardless of the election outcome. Learn how ACI-NA’s communications team earned management buy-in and approached strategic decision making, creative development, and member relations to position the airport industry for success.-

Presenter: Scott R. Elmore, APR, Vice President, Communications and Marketing Airports Council International – North America

Details

Date:
March 16, 2017
Event Category:

Venue

Kellen, National Press Building, 529 14th St NW #750, Washington, DC 20045, USA

Organizer

[email protected]