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PRSA Richmond’s Writing for Effective Media Relations

September 13, 2017 @ 8:30 am - 10:30 am

In today’s oversaturated news landscape, it’s more important than ever to know how to work effectively with the media. VCU professors Mary Ann Owens, formerly a USA Today reporter, and Jeff South, formerly of the Austin American-Statesman, will host a workshop covering:

How to position a story to grab a journalist’s attention
Tips for writing succinctly and avoiding jargon
New ways to pitch, with a focus on multimedia and data presentation
Understanding journalists’ needs, deadlines and how to best accommodate
Do’s and don’ts for reporter outreach for print and broadcast media

A networking session with bagels will kick off the session from 8 to 8:30 a.m., and the workshop will be held 8:30 to 10:30 a.m.

Virginia Commonwealth University, Temple Building lecture hall 1165 (901 W Main St.)

Cost is $25 for PRSA Richmond members and $35 for non-members. Space is limited.

More details and register: https://prsarichmond.z2systems.com/np/clients/prsarichmond/event.jsp?event=3204&_ga=2.190949865.232389859.1503414214-859796480.1477789730


September 13, 2017
8:30 am - 10:30 am
Event Category: