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# Facebook Ad Rates Rise 30 Percent Over 2020
- URL: https://capitolcommunicator.com/facebook-ad-rates-rise-30-percent-over-2020/
- Published: 2021-04-01T23:20:41.000Z
- Updated: 2021-04-02T11:40:53.000Z
- Author: Capitol Communicator
- Tags: Advertising, #wp-top-center-sponsored, #Import 2026-10-08 18:51

**Facebook ad rates in 2021 have increased 30% over 2020 levels**, according to an analysis by performance marketing agency Aisle Rocket, reports MediaPost.

The analysis, reports MediaPost, is based on data as of mid-March, showing “average CPMs (or cost-per-thousand) are averaging around $8, which is about 60% higher than the $5 average they bottomed out at in March 2020, following the COVID-19 lockdowns in the U.S.

“Aisle Rocket said that $8 CPM is also “roughly equal to pre-pandemic levels despite the ongoing emergency.”

“In fact, the agency said its models indicate that average Facebook CPMs “might hit $11 by late summer and mid-teens by November of 2021.”

“One reason for the Facebook ad price inflation has been increased demand from ecommerce brands, which the agency said “have flourished during the pandemic.””

More [here](https://www.mediapost.com/publications/article/361884/facebook-ad-recession-what-recession-cpms-rebou.html?ref=capitolcommunicator.com).