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# Georgetown University Produces Promo Video Targeting Millennials and Generation-Z
- URL: https://capitolcommunicator.com/georgetown-university-produces-promo-video-targeting-millennial-and-generation-z-audiences/
- Published: 2017-02-19T22:47:22.000Z
- Updated: 2017-02-21T02:16:19.000Z
- Author: Capitol Communicator
- Tags: Video, #wp-top-center-sponsored, #Import 2026-10-08 18:48

**Georgetown University in Washington, D.C, has produced a new promotional TV spot** that will run during broadcasts of the Georgetown men’s basketball games, online for streaming sporting events and in-arena during games; as well as on university digital and social media channels. In partnership with the production arm of VICE Media, they filmed the 60-second promotional spot and worked with VICE to create a suite of social media assets, including “Humans of New York” style portraits which showcase a diverse community of undergraduate and graduate students and Georgetown faculty members. The promotional content, states a release, is geared toward millennial and Generation-Z audiences to share a unique perspective on life as a Georgetown student.