More than 30 speakers are set for Capitol Communicator’s PR Summit DC – the largest annual conference for PR/PA practitioners on the East Coast – July 18 at the National Press Club.   The speaker lineup includes Larry Weber, CEO, Racepoint Global;  Sara Fischer, Media Editor, Axios ; Jarvis Stewart, Managing Partner, IR+Media; Steven Pearlstein, Columnist and Pulitzer Prize winner, The Washington Post; Sarah Simmons, anchor, FOX 5 DC;  and, Vandana Sinha, Managing Editor, Washington Business Journal.

The full-day event also will include speakers from:
– CapitalGig
– Capital One
– Fors Marsh Group
– Hilton
– Mean Green Media
– Newseum
– NPR
– PenFed
– Podcast Village
– RP3 Agency
– Social Media Monthly
– Twitter
– World Bank
– The Heritage Foundation
– Ullman Communications
– United States Holocaust Memorial Museum.

PR Summit DC, now its sixth year, provides in-depth sessions for public relations, public affairs and other communicators that focus on the trends and technologies that impact how organizations must present their messages.

Topics set for in-depth discussion at the event include developments in the traditional and new media, social media, SEO, crisis communications, podcasting, video and research.

One of the event’s keynoters is Larry Weber.  According to Wikipedia, he is founder, chairman & CEO of Racepoint Global, a communications agency, headquartered in Boston, with offices in D.C., Raleigh, San Francisco, London, Hong Kong, Shanghai, Beijing and Shenzhen. Racepoint was ranked #5 in O’Dwyer’s 2018 listing of Top Technology PR Firms.

Weber also cofounded the Massachusetts Innovation & Technology Exchange (MITX), the world’s largest Internet marketing association, and acts as Executive Chairman of the MITX Board of Directors.

Weber is the author of six books on marketing, technology and leadership. In January 2019, Weber released his latest book, Authentic Marketing: How to Capture Hearts and Minds Through the Power of Purpose, published by John Wiley & Sons, Inc, and each attendee at PR Summit DC will receive a copy.

Weber started his own public relations company, The Weber Group, in 1987 and shortly after launched Thunderhouse, one of the first interactive marketing firms. The Weber Group was unique in its focus on technology and its location in Cambridge, Massachusetts, an area soon to become the interactive capital of the world. Within 10 years, The Weber Group was the world’s largest and most established technology public relations firm.

The Interpublic Group of Companies purchased The Weber Group in 1996, and in early 2000, Weber was named chairman and CEO of Interpublic’s Advanced Marketing Services group, a $3 billion unit including the company’s public relations, research and analysis, and entertainment holdings. In the summer of 2001, Weber engineered the merger of Weber Shandwick Worldwide and BSMG Worldwide to form the world’s largest public relations firm. After leaving Interpublic, he founded Racepoint.

For more on 2019 PR Summit DC, click here.

(Photo from 2018 PR Summit DC by Geoff Livingston)

 

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