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# Medifast Names GKV as Agency of Record
- URL: https://capitolcommunicator.com/medifast-names-gkv-as-agency-of-record/
- Published: 2014-10-14T21:00:08.000Z
- Updated: 2014-12-06T23:28:01.000Z
- Author: Guest Columnist
- Tags: Advertising, Agency, #Import 2026-10-08 18:46

**Owings Mills-based Medifast, Inc.,** a leading manufacturer and provider of weight-loss products and programs, named GKV in Baltimore, as agency of record. GKV will work with Medifast to develop the company’s 2015 multi-media campaign.

According to a release, Medifast will tap into a comprehensive set of GKV’s in-house capabilities, including market research; strategic planning; branding; creative development, including TV, radio, print and digital; and direct response.