> ## Content Index
> Fetch the complete content index at: https://capitolcommunicator.com/llms.txt
> Use this file to discover other available public pages before exploring further.

# NY Times To Invest $50 Million to Increase its Worldwide Digital Audience
- URL: https://capitolcommunicator.com/ny-times-to-invest-50-million-to-increase-its-worldwide-digital-audience/
- Published: 2016-04-14T20:54:08.000Z
- Updated: 2026-10-08T23:50:45.000Z
- Author: Capitol Communicator
- Tags: Digital, Media, #Import 2026-10-08 18:47

**New York Times Co. will invest $50 millio**n over the next three years to increase its digital audience around the world, reports [AdAge.com](http://adage.com/article/digital/york-times-invest-50m-global-digital-expansion/303546/?ref=capitolcommunicator.com).

The report, in part, added:

“The Times has created a new team, called NYT Global, to “cultivate a much larger and deeper readership in core markets abroad and set up teams to pursue cross-market, pan-regional topics we believe The Times can dominate journalistically, appealing to readers and advertisers alike,” Times Publisher Arthur Sulzberger Jr., Chief Executive Officer Mark Thompson and Executive Editor Dean Baquet said in a statement.”

As Capitol Communicator [posted](https://capitolcommunicator.com/washington-post-digital-readership-in-january-was-46-percent-increase-from-january-2015/), The Washington Post is also making an aggressive effort to attract a digital audience.

(Photo credit: www.peabodyawards.com)