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# Photographer/Director Eli Meir Kaplan collaborates with Filmkraft to create Valentine’s Day campaign for 1-800-Flowers
- URL: https://capitolcommunicator.com/photographer-director-eli-meir-kaplan-collaborates-with-filmkraft-to-create-valentines-day-campaign-for-1-800-flowers/
- Published: 2024-02-20T16:26:09.000Z
- Updated: 2024-03-13T17:16:56.000Z
- Author: Capitol Communicator
- Tags: Agency, Video, #wp-top-right-sponsored, #Import 2026-10-08 18:54

![](https://storage.ghost.io/c/50/16/5016dd29-aeff-4565-a68b-cdbb78bc58e6/content/images/2026/10/Eli-Flowers-5-copy.jpg)

**Photographer/Director** [**Eli Meir Kaplan**](https://elimeirkaplan.com/?ref=capitolcommunicator.com) **collaborated with New York creative video agency** [**Filmkraft**](https://www.filmkraft.tv/?ref=capitolcommunicator.com) to create a documentary-style Valentine’s Day campaign for renown flowery delivery service [1-800-Flowers](https://www.1800flowers.com/?ref=capitolcommunicator.com). Working with real couples allowed Kaplan and the team to create authentic, seemingly intimate and unplanned moments of the twosomes enjoying 1-800-Flowers’ Valentine’s Day products.

![](https://storage.ghost.io/c/50/16/5016dd29-aeff-4565-a68b-cdbb78bc58e6/content/images/2026/10/Eli-Flowers-2-copy.jpg)

According to a release, D.C.-based Kaplan’s partnership with Filmkraft “was a seamless process. While the Filmkraft team meticulously curated the location, props, and wardrobe, Kaplan directed the talent with a documentarian’s sensibility. The result is a library of images and video that feels both relatable and heartfelt. From the delight of receiving a bouquet to the delightful moments of enjoying 1-800-Flowers special Valentine’s gifts, the campaign captures the essence of love and appreciation.

![](https://storage.ghost.io/c/50/16/5016dd29-aeff-4565-a68b-cdbb78bc58e6/content/images/2026/10/Eli-Flowers-3.jpg)

“By prioritizing natural moments and genuine human connection, Kaplan and the team succeeded in crafting a Valentine’s Day campaign rooted in success. Through their collaboration, they have delivered a poignant reminder of the power of love and the importance of cherishing meaningful moments with those we hold dear.”

[**Eli Meir Kaplan**](https://elimeirkaplan.com/?ref=capitolcommunicator.com) **is a Capitol Communicator sponsor.**