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# PRSA ‘Best in Maryland’ Awards: Best in Show to The Hatcher Group for SAAB Branding, Crosby is Top Award-Winner
- URL: https://capitolcommunicator.com/prsa-best-in-maryland-awards-best-in-show-to-the-hatcher-group-for-saab-branding-crosby-is-top-award-winner/
- Published: 2021-12-10T12:48:49.000Z
- Updated: 2026-10-08T23:47:16.000Z
- Author: Capitol Communicator
- Tags: PR, Awards, Maryland News, #wp-upper-left-sponsored, #Import 2026-10-08 18:51

**The Public Relations Society of America Maryland Chapter bestowed 32 Best in Maryland and Award of Excellence awards** in 16 categories, as well as two professional awards, during a virtual gala and awards show held on December 9, 2021.

![](https://storage.ghost.io/c/50/16/5016dd29-aeff-4565-a68b-cdbb78bc58e6/content/images/2026/10/SAAB-300x236.jpg)

The Best in Show award was presented to The Hatcher Group for its Student African American Brotherhood work to refresh SAAB’s visual brand and redesign their website. SAAB is dedicated to ensuring men of color have the support needed to excel academically, socially, and professionally while pursuing higher education.

[Crosby Marketing Communications](https://www.crosbymarketing.com/?ref=capitolcommunicator.com), a Capitol Communicator sponsor, won the most awards with five, followed by Montgomery Parks (four) and Maryland Department of Transportation State Highway Administration, Devaney & Associates and BGE, each bringing home three awards.

Entries were reviewed by a panel of judges made up of public relations professionals from PRSA’s Phoenix Chapter and carefully evaluated based on the following criteria: planning/content, creativity/quality, technical excellence and overall results.

This year’s gala, recognizing the Maryland chapter’s 60th anniversary, was emceed by **Dr. David Marshall**, Ph.D., APR, Professor and Chair, Department of Strategic Communication, Morgan State University and 2021 Maryland chapter president; **Jeffrey Davis**, APR, three-time Maryland chapter president and head of the[ J. Davis Public Relations firm in Baltimore](http://www.jdprsocial.com/?ref=capitolcommunicator.com); and **Dianna Fornaro**, M.A, APR, senior communications specialist, Chesapeake Employers’ Insurance Company and the chapter’s accreditation/APR chair.

Following is a list of all awardees:

![](https://storage.ghost.io/c/50/16/5016dd29-aeff-4565-a68b-cdbb78bc58e6/content/images/2026/10/A.-Bright-Idea-tweet-292x300.jpg)

Professional Awards

- Lifetime Achievement Award – [**Anita Brightman**, APR, Fellow, PRSA](https://capitolcommunicator.com/anita-brightman-to-receive-lifetime-achievement-award-from-prsa-maryland/), A. Bright Idea Advertising and PR
- Rising Star Award, recognizing an up-and-coming professional in public relations – **Jamie Abell**, A. Bright Idea Advertising and PR

This year’s Best in Maryland Awards Signature sponsor was Chesapeake Employers’ Insurance Company, supporting the chapter along with JukeStrat, Maryland Marketing Partnership, BGE, Fovndry, Maryland Lottery and TheYuCrew. Capitol Communicator served as #BIM21 media sponsor.

Programs

**PRO BONO**  
BEST IN MARYLAND – Boost Bmore, Abel Communications

**COVID-19 COMMUNICATIONS**  
BEST IN MARYLAND – Helping Marylanders Protect Themselves Against COVID-19, University of Maryland School of Medicine Office of Public Affairs & Communications  
AWARD OF EXCELLENCE – COVID-19 Employee and Customer Communications and Media Engagement, BGE Communications  
AWARD OF EXCELLENCE – Promoting Public Health and Safety During COVID-19, Crosby Marketing Communications

**MARKETING**  
BEST IN MARYLAND – BGE ConnectedRewards, BGE/Honeywell  
AWARD OF EXCELLENCE – Fairy Tale COVID Campaign, Baltimore Gas & Electric

**INTEGRATED COMMUNICATIONS**  
BEST IN MARYLAND – Re the We Relationships Initiative, Crosby Marketing Communications  
AWARD OF EXCELLENCE – Lead Boldly B2B Campaign, Crosby Marketing Communications

**PUBLIC SERVICE (Campaign)**  
BEST IN MARYLAND – Support More Victories for Veterans PSAs, Crosby Marketing Communications  
AWARD OF EXCELLENCE – The Financial Education Initiative, Maryland Auto Insurance

**EVENTS AND OBSERVANCES <7 DAYS**  
BEST IN MARYLAND – REALTOR® Fest 2020, Greater Capital Area Association of REALTORS (GCAAR)  
AWARD OF EXCELLENCE – Financial Education Initiative, Maryland Auto Insurance  
AWARD OF EXCELLENCE – THB Bagelry & Deli Columbia Grand Opening, Planit

**REPUTATION/BRAND MANAGEMENT**  
BEST IN MARYLAND – Student African American Brotherhood (SAAB), The Hatcher Group

**EVENTS AND OBSERVANCES >7 DAYS**  
AWARD OF EXCELLENCE – Open Parkways, Montgomery Parks

Tactics

**MAGAZINES/NEWSLETTERS-Print**  
BEST IN MARYLAND – Adventist HealthCare and You Magazine, Adventist HealthCare

**CREATIVE TACTICS – Association/Nonprofit/Government**  
AWARD OF EXCELLENCE – Flooding Maryland with Safety: State of Maryland Hazard Mitigation Plan Update Virtual Room, AECOM

**BROCHURES – Digital**  
BEST IN MARYLAND – Virtual Meeting Toolkit, Chesapeake Employers Insurance Co.

**CREATIVE TACTICS – For Profit**  
AWARD OF EXCELLENCE – COVID-19 Construction Safety Banners, Chesapeake Employers’ Insurance

**WEBSITES**  
BEST IN MARYLAND – MyMOS Mobile App, Crosby Marketing Communications  
AWARD OF EXCELLENCE – Montgomery Parks Online Programs, Montgomery Parks

**BROCHURES – Digital**  
AWARD OF EXCELLENCE – Heartstrings Fund Brochure, Devaney & Associates/Baltimore Medical System

**ANNUAL REPORTS**  
BEST IN MARYLAND – The Year in Review, Maryland Department of Transportation State Highway Administration (MDOT SHA)AWARD OF EXCELLENCE – Making a Masterpiece 2020 Annual Report, Devaney & Associates/Carroll Hospital

**VIDEOS**  
BEST IN MARYLAND – U=U Maryland Testimonial Video, Devaney & Associates/Chase Brexton Health Care/Baltimore City Health Department

**EDITORIALS/OP-ED COLUMNS**  
AWARD OF EXCELLENCE – Private Sector Voice on Challenges of Today, Greater Baltimore Committee

**VIDEOS**  
AWARD OF EXCELLENCE – 2020 Board Installation Promotional Video, Greater Capital Area Association of REALTORS (GCAAR)

**PUBLICATIONS**  
BEST IN MARYLAND – 2021 Scholarly Journals Subscription Catalog, Johns Hopkins University Press

**MEDIA RELATIONS – Association/Nonprofit/Government**  
BEST IN MARYLAND – A Highway to History: MDOT SHA Archaeologists Discover Home of Harriet Tubman’s Father, MDOT SHA

**SOCIAL MEDIA – Association/Nonprofit/Government**  
BEST IN MARYLAND – Highway Workers Nearly Struck and Killed, MDOT SHA

**CREATIVE TACTICS – Association/Nonprofit/Government**  
BEST IN MARYLAND – Trails Less Traveled, Montgomery Parks

**MAGAZINES/NEWSLETTERS – Digital**  
AWARD OF EXCELLENCE – Explore From Home Newsletter, Montgomery Parks

**MEDIA RELATIONS – Association/Nonprofit/Government**  
AWARD OF EXCELLENCE – Tobacco Free Kids Media Relations, The Hatcher Group

The Maryland Chapter of the Public Relations Society of America (PRSA Maryland) was established in 1961 to help public relations and communications professionals stay connected professionally and personally. As part of the nation’s largest and foremost organization of communication professionals, PRSA Maryland offers networking, training, resources, and support to assist members in practicing public relations at the speed of communication. For more information, visit [www.prsamd.org](http://www.prsamd.org/?ref=capitolcommunicator.com).

*Photo of 2021 BIM awards ceremony emcees: Dr. David Marshall, left, Dianna Fornaro, M.A, APR, and Jeffrey Davis, APR*