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# Richmond Round-Up
- URL: https://capitolcommunicator.com/richmond-round-up-3/
- Published: 2016-11-03T13:56:55.000Z
- Updated: 2022-08-05T21:37:35.000Z
- Author: Capitol Communicator
- Tags: Communications, Richmond News, #Import 2026-10-08 18:47

**Richmond BizSense provides its readers** with updates on that area’s communications community. [Their October 25th round-up](http://richmondbizsense.com/2016/10/25/the-pitch-advertising-and-marketing-news-for-10-25-16/?ref=capitolcommunicator.com) included the following:

**AuthX** worked with **United Network for Organ Sharing** (UNOS) to create an [awareness video on Facebook](https://www.facebook.com/UnitedNetworkForOrganSharing/videos/10154628237009783/) that went viral with more than 7.5 million organic views and 133,000 shares a week after it was posted. The agency consulted on the script with Australian-based filmmaker Damien Toogood and led the effort with UNOS and Publicis North America to create a clip designed to stand out in Facebook feeds. Several versions of the video were also launched via Facebook video ads to reach a wider audience.

**Smuzi**, a marketing and design firm based in Brazil,announced it is opening a U.S. office in Richmond. The firm focuses on web design, graphic design, branding, video production, animation and social media management.

The **Brandcenter** held an inaugural alumni summit as part of its ongoing recognition of its 20th anniversary. Alums from nearly all of its graduating classes participated in the three-day summit, which brought graduates and students together for professional development and networking opportunities. Brandcenter students **Yanci Wu** and **Limah Taeb** were among five recipients of this year’s **Helen Lansdowne Resor Scholarship**, awarded by New York-based agency J. Walter Thompson to recognize female creative leaders. Originally from China, Wu, who earlier this year won a Future Lions award at the Cannes Lions International Festival for Creativity, was recognized in the Asia Pacific category. Taeb, a first-generation Afghan-Muslim-American, was recognized in the North America category.