by Capitol Communicator | Dec 7, 2021 | General, Insights, Top Right Sponsored
For the first time in four years, women hold fewer than half of the jobs in the agency, media and tech industries, according to a study by She Runs It, reports Ad Age. “It seems like our industry was really impacted pretty dramatically by the course of the past year,”...
by Capitol Communicator | May 11, 2021 | Agency, B to B, Bottom Left Sponsored, Insights
Agency leaders are looking ahead—and looking forward—to a return to an old style of easy collaboration: sweaty rooms full of crumpled paper and half-empty coffee cups, and glass walls covered in Post-Its, reports AdAge. At the same time, continues that AdAge post,...
by Capitol Communicator | Apr 20, 2021 | Advertising, People, Top Center Sponsored
A trend appears to be taking hold, based on the numerous executive shifts in the ad industry this month: Women are making strides that could begin to lead to greater equity at the top, states AdAge. According to AdAge: Companies across industries, including ad...
by Capitol Communicator | Nov 24, 2019 | Advertising, B to C, Insights
The world’s first research on how the human brain responds to digital advertising, particularly mobile, finds that the majority (67 percent) of ads are seen and registered in just four tenths of a second, states a post by Greg Stuart, CEO of the Mobile Marketing...
by Capitol Communicator | Oct 29, 2019 | Bottom Left Sponsored, Insights, Marketing
Earlier this year, we hit a remarkable milestone, reports AdAge, when, according to eMarketer, “Americans now spend more time staring at the small screens in their pockets than the large ones in their living rooms. That’s because there’s no screen more personal...
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