by Guest Columnist | Feb 3, 2020 | Bottom Left Sponsored, Insights, Media, PR
By Don Bates, APR, Fellow, PRSA If you’re a writer in public relations, public affairs, advertising, marketing, fundraising, human resources and other communication pursuits who wants to write better, you must do something soon if you haven’t already: Publish a piece...
by Guest Columnist | Apr 3, 2019 | Events, Insights, PR
By Don Bates, APR, Fellow PRSA, PRSA-NCC Writing Workshop Instructor Before you write anything for professional public relations purposes, you need to review 25 accepted criteria, below, to ensure that your assignment is well-written, its structure is correct and its...
by Capitol Communicator | Sep 12, 2018 | Acquisitions, Agency, Marketing, PR
Gould+Partners, a PR and marketing communication agency M&A advisory firm, appointed Robert Udowitz of Washington, D.C., left in photo, and Don Bates of New York City and D.C., right in photo, as lead senior counselors for the national capital area. Rick Gould,...
by Capitol Communicator | Dec 14, 2017 | Communications, PR
By Tiarra Lowery Communicators are constantly trying to convey an idea or message in the fewest words. The challenge is how to make audiences understand the meaning an organization is trying to convey, while keeping it to the point. At the Dec. 12 PRSA-NCC session,...
by Capitol Communicator | Jul 25, 2016 | Insights, PR
By Don Bates, APR What’s wrong with PR/PA writing? Why so many complaints? What can be done to change things for the better? Dougherty Dialectic surveyed PR/PA’s top dogs on writing and the results stress how big the challenge is. Nearly seven in 10 (69%) judged most...
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