by Capitol Communicator | Apr 2, 2020 | Agency, B to B, Insights
By Len Sullivan, Vice President, HighRock Bad news: you’re probably behind the curve. But don’t worry – everyone else is too. If you read Part 1 of this two-part series about trends in the AR and VR fields, you know that they’re growing, and quickly. Millennials and...
by Capitol Communicator | Mar 24, 2020 | Agency, B to B, Insights
By Len Sullivan, Vice President, HighRock We live in a digital world. Traditional commodity-based transactions have been replaced with…well, nothing. A prime example of this is the music industry. Do you buy CDs anymore? Most people don’t. Songs are traded in...
by Sponsored | Mar 13, 2020 | B to B, B to C, Marketing, Top Right Sponsored
By Yavuz Goncu, Director of 3D Technology, HighRock Marketing your business doesn’t always mean creating completely new assets. Chances are, some of your project files that are collecting either digital or actual dust can be used as a marketing tool. This is...
by Sponsored | Jan 20, 2020 | Agency, B to C, Marketing, Upper Left Sponsored
By Pieter Bickford, Marketing Executive, HighRock “Traditional marketing” doesn’t exist anymore, at least not in the way we’ve always talked about it. Digital marketing now encompasses the ads, commercials, and copy we think of as a part of the traditional marketing...
by Sponsored | Jan 10, 2020 | Agency, Digital, Marketing
By Anna Strickler, Marketing Associate, HighRock Success is More Than Analytics When it comes to digital marketing, tracking your success can be a complicated dance. Even with easy access to all of the analytics (# of click throughs an ad received, # of leads you got...
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