by Capitol Communicator | May 4, 2023 | Advertising, Maryland News, Upper Left Sponsored
Ocean City, Maryland, has officially rolled out ‘Somewhere to Smile About’, a campaign aimed at increasing awareness of and visitation to Ocean City. As the summer season approaches, Tourism and Business Development Director Tom Perlozzo said residents and...
by Capitol Communicator | Nov 2, 2022 | Agency, General, Maryland News
While Ocean City’s new campaign won’t be officially rolled out until the spring, resort officials and stakeholders got a sneak peak of sorts for the town’s new rebranding and marketing strategy, reports the Maryland Coast Dispatch. Last December, continues the...
by Capitol Communicator | Apr 15, 2022 | Marketing, Top Center Sponsored
BVK, the Wisconsin-based marketing firm the Ocean City, MD, government hired at the beginning of 2022, presented the Ocean City Tourism Commission with an overview of their proposed upcoming annual campaign. The new campaign targets female vacation planners between...
by Jeffrey Davis | Dec 16, 2021 | Advertising, Agency, Maryland News, Top Center Sponsored
Following a national account review that started in June, the Town of Ocean City has selected BVK of Milwaukee as its agency of record. Based on a staff recommendation, the council voted 6-0, with Council President Matt James absent, to choose BVK, according to a...
by Jeffrey Davis | Dec 12, 2021 | Advertising, Agency, Maryland News, Top Right Sponsored
Ocean City Council members were given presentations from three ad agencies in a closed door session on how the agencies plan to market and attract people to the resort area, according to a report in OC Today. Attending were representatives from ad agencies: Milwaukee,...
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