by Steve Edelman | Jan 29, 2024 | Advertising, Insights, PR, Top Right Sponsored
Unique benefits of donations for nonprofits include free in-kind advertising By Steve Edelman, President, Connect360 If you’re at a nonprofit, you may have heard about in-kind donations or gifts in kind. In our work with nonprofits, we’ve seen the difference that...
by Guest Columnist | Jun 13, 2023 | Agency, Insights
By Lauren Meadows, Williams Whittle Public Service Announcements (PSAs) are one of the most effective (and easiest) ways your nonprofit can gain visibility and grow your base of supporters. In fact, our 2023 Annual Donor Survey shows that 34% of donations have been...
by Guest Columnist | May 25, 2022 | Agency, Communications
By Kelly Callahan-Poe, President of Williams Whittle Tens of millions of Americans suffer from a communication disorder. In fact, 65% of Americans are concerned for themselves or a loved one with balance, risk of falls, hearing, ringing in the ears, cognition,...
by Guest Columnist | May 23, 2022 | Advertising, Agency, Insights
By Kelly Callahan-Poe, President, Williams Whittle Every year, we ask PSA Directors across the country what trends they are seeing and what impact that has on their ability to deliver free media placements for nonprofits. In 2020 and 2021, we saw a huge shift towards...
by Williams Whittle | Feb 11, 2021 | Agency, Insights, Top Right Sponsored
By Rob Whittle, CEO, Williams Whittle When we first talk to people about Public Service Announcements (PSAs), their first reaction is almost always skeptical. “Oh,” they say. “They never run them on TV, and if they do, they appear in the middle of the night.” Or,...
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