by Guest Columnist | Oct 21, 2024 | Agency, General, Maryland News, Top Right Sponsored
By Andy Locke, Response Labs Here at Response Labs, we understand the power of a dynamic and inspiring workspace. When we first moved into our Baltimore office, it felt a bit…well, sterile. We craved a touch of nature, a way to bring the outdoors in and inject some...
by Guest Columnist | Oct 14, 2024 | Agency, Insights, Upper Left Sponsored
By Andy Locke, Response Labs Discounts can be a double-edged sword. They drive sales, but overuse can erode profit margins and cheapen the perceived value of your brand. So, when it comes to your top loyalty members, should you keep the discounts flowing freely? And...
by Guest Columnist | Aug 13, 2024 | Agency, Insights, Top Right Sponsored
By Andy Locke, Response Labs In today’s digital marketing landscape, countless marketing technology platforms and tools vie for your attention. With so many options, it’s easy to fall into the trap of “more is better.” But before agreeing to multi-year agreements,...
by Guest Columnist | Jul 26, 2024 | Agency, Insights, Maryland News, Top Right Sponsored
By Andy Locke, Response Labs This question arose when we took on the task of increasing Sunday visits to our client’s restaurants earlier this year. The Situation Sunday dining was down overall, but there was a slight uptick later in the year, likely driven by a...
by Guest Columnist | Jun 3, 2024 | Agency, Insights, Marketing, Top Right Sponsored
By Response Labs In today’s fiercely competitive marketplace, brands are constantly seeking innovative ways to attract and retain customers. Amidst the ever-evolving digital landscape, one strategy has stood the test of time and continues to deliver impressive results...
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