by Capitol Communicator | Aug 12, 2019 | Advertising, Top Center Sponsored
Smokey Bear, the U.S. Forest Service’s symbol of fire prevention, has turned 75. Smokey is the longest-running public service ad campaign, first appearing on a poster on Aug. 9, 1944. While his look has changed quite a bit, his message has shifted only slightly,...
by Capitol Communicator | Aug 10, 2017 | Uncategorized
In honor of Smokey Bear’s 73rd birthday, the Ad Council, the U.S. Forest Service and the National Association of State Foresters launched new digital-first videos and artwork inspired by Smokey Bear posters to raise awareness of lesser known wildfire...
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