by Capitol Communicator | Aug 1, 2018 | Insights, Media, Video
Of the 11 hours U.S. adults spend with media per day, a little more than half — nearly six hours — is with TV/video, reports TelevisionNewsDaily, which added that “Nielsen Total Audience Report for the first quarter says U.S. adults spent 5 hours/57 minutes...
by Capitol Communicator | Jan 8, 2018 | Insights, Media, Top Center Sponsored
“Americans are relying less on television for their news, reports Pew Research Center, which added that just 50% of U.S. adults “now get news regularly from television, down from 57% a year prior in early 2016. But that audience drain varies across the...
by Capitol Communicator | Sep 15, 2017 | Insights, Media, Social Media
Viewers under the age of 35 continue to move away from traditional TV and towards online streaming platforms according to new data from Adobe Digital Insights, reports Newscast Studio, which added that the survey of 1,500 U.S. consumers reveals that “watching TV...
by Capitol Communicator | Jul 31, 2017 | Advertising, Broadcasting, Communications
Advertisers take note: After years of steady increases, the number of TVs in homes shrank to an average of 2.3 in 2015, down from an average of 2.6 televisions per household in 2009, according to the data from the Energy Information Administration. According to...
by Capitol Communicator | Oct 26, 2015 | Broadcasting, Communications, Media
People are watching as much TV as ever, they’re just watching it in different ways, reports Media Life Magazine. The Media Life article, in part, also stated: “That’s the finding of a new report from Pivotal Research Group, which finds that TV viewership is...
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