New York Times and Wall Street Journal Considered America’s Most Trusted Newspaper Brands Capitol Communicator September 12, 2018 Insights, MediaThe New York Times and The Wall Street Journal tied as No. 1 among 15 major daily newspapers analyzed as part of the Media Trust Tracker, a...
CVS Cracks Down on Photo-Manipulation of Beauty Imagery in Marketing Materials Capitol Communicator January 16, 2018 Advertising, B to C, Insights, Top Center SponsoredCVS Health Corp. will stop “materially” altering the beauty imagery in its marketing materials that appear in its stores and on its websites...
Marketers Missing a Generation of ‘Unreachables’, States WSJ Capitol Communicator September 25, 2017 B to C, Bottom Left Sponsored, MarketingIt’s no secret we are witnessing a seismic shift in media consumption behavior, reports The Wall Street Journal, which added that as of 2017, "one...
Marketers, Ad Agencies, Tech Firms and Media Companies Should Help Prevent the Spread of Fake News Online, States Head of IAB Capitol Communicator January 31, 2017 Agency, MarketingThe head of the online advertising trade body the Interactive Advertising Bureau is urging marketers, ad agencies, tech firms and media companies to...
Lessons Learned from the Election: Are Advertisers Out of Touch? Capitol Communicator November 26, 2016 Advertising, Insights, Top Center SponsoredAdvertisers are grappling with a stark realization, reports the Wall Street Journal. According to WSJ, "After spending years courting U.S....
YouTube Viable Ad Alternative to TV, State Several Advertisers and Analysts Capitol Communicator August 10, 2015 Advertising, Communications, InsightsSeveral advertisers and analysts state YouTube has become a viable alternative to TV in the minds of top brands whose ad budgets have typically been...
News Media News: Wall Street Journal, HuffPost and Washington Post Capitol Communicator June 26, 2015 Media, UncategorizedThe Wall Street Journal was hit with wide-ranging layoffs as its parent company, News Corp., puts a focus on digital news gathering, reports CNN....
