by Capitol Communicator | Nov 23, 2023 | Advertising, General, Social Media, Top Right Sponsored
Of nearly 261 companies that spent over $1 million on advertising on X/Twitter from January 2022 to October 2023, 86% of them have reduced ad spending on the platform, according to estimates from MediaRadar, reports MediaDailyNews. Brand-safety concerns remain a major...
by Capitol Communicator | Nov 21, 2023 | Advertising, General, Social Media, Upper Left Sponsored
Elon Musk “made good on his promise to sue Media Matters, filing a federal lawsuit that accuses the left-leaning watchdog group and one of its reporters of doctoring images in an article that showed ads for major corporations next to posts depicting hate speech...
by Capitol Communicator | Oct 22, 2023 | Insights, Social Media, Top Center Sponsored
As Elon Musk and Linda Yaccarino test new ways to bring revenue to X, formerly Twitter, third-party data show the social media platform is losing users quickly. SimilarWeb, a company specializing in web traffic analytics, shows X lost over half a billion visitors...
by Capitol Communicator | Oct 9, 2023 | Advertising, Top Center Sponsored
X, the Elon Musk-owned platform formerly known as Twitter, has begun serving its users with “a weird new ad format and it’s one of the company’s least transparent products yet,” reports Mashable. According to Mashable: “The rollout of...
by Capitol Communicator | Sep 20, 2023 | General, Social Media, Upper Left Sponsored
Elon Musk said that X, formerly known as Twitter, is moving to a “monthly payment system” because “it’s the only way I can think of to combat vast armies of bots,” reports Deadline. “We’re wanting it to be just a small amount of money,” Musk said. “It’s a longer...
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